• Sparrow And Shortmail Team Up To Silence Verbose Email

    Mg Siegler

    MG Siegler is a general partner at Google Ventures and a columnist for TechCrunch, where he has been writing since 2009. Previously, MG was a general partner at CrunchFund. And before TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked... → Learn More

    Tuesday, August 9th, 2011
    Screen Shot 2011-08-09 at 1.21.36 PM

    As you probably know, I hate email. But I love Sparrow. And I love Shortmail. The two services are attempting to alleviate the pain that is email is two different ways. Sparrow makes email pretty. Shortmail makes email short. Today, the two are teaming up.

    The latest version of Sparrow (1.3.2) which has just gone live in the Mac App Store now includes support for Shortmail. It needs to be set up through the Preferences -> Accounts area, but it’s pretty straight-forward. Essentially, it’s just an IMAP connection through the Sparrow client, but it comes with a nice little bonus: a character counter.

    The entire idea behind Shortmail is that emails are far too long, and should be limited in a Twitter-like fashion. But instead of 140 characters, Shortmail gives users 500 characters to send email messages. If you connect a Shortmail account to Sparrow, it will now honor that character count limit, and show you how many characters each message is as you type.

    This goes along with 410 Labs’ (Shortmail’s parent company) proposal that a new header should be added to email which displays character count limits (if they exist). Sparrow is the first to get on board with that. Hopefully others will too — *cough* Gmail *cough*. I guess it’s a more reasonable solution than my hope that email just dies entirely.

    The new Sparrow comes with a range of other new features, tweaks, and bug fixes. You can find it here. And you can find Shortmail here.


    Company: Sparrow
    Launch Date: October 3, 2010

    Sparrow is a minimalist mail application for Mac. It was designed to keep things simple and efficient. No fancy stuff here… just your mail and nothing else.

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    Company: 410 Labs
    Website: 410labs.com
    Launch Date: 2010
    Funding: $750k

    410Labs produces a suite of socially productive tools and applications that people use to improve communication and access to information. The first two products are Replyz, which makes it easier for people to find and interact with helpful people, and Shortmail, which makes email a simpler, more effective and happier experience.

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