Time Inc. says this will make it the first major U.S. magazine publisher to make its entire portfolio available on all leading tablet platforms, with products designed specifically for this particular category of personal computers.
In addition, the company says it has reached an agreement with Barnes & Noble to sell digital subscriptions and single-copy issues of four of its most popular titles on the NOOK Color starting later this month, with the rest of the portfolio to follow by the end of 2011.
To date, Time Inc. says its digital magazine and other content apps such as Time, Sports Illustrated, People and Fortune have been downloaded more than 11 million times. The publishers says it has also sold more than 600,000 digital single copies of the aforementioned four titles.
Time Inc. offers apps for the iPad, Android tablets, the HP TouchPad and Next Issue Media’s store.
Interestingly, each of Time Inc.’s (28 million) print subscribers will have the option to upgrade their subscription to include the digital edition at no additional charge.
Time Inc., a Time Warner company, is one of the largest content companies in the world. With a portfolio of 21 U.S. magazines and more than 25 U.S. Web sites, including some of the world’s most popular, powerful and trusted brands, it is the largest magazine publisher in the U.S., and a leading publisher in the U.K. and Mexico. Time Inc.’s popular brands and successful franchises extend to online, television, cable VOD, satellite radio, mobile devices, events and branded...