• Navigation App Waze Drives Past 5 Million Users; Adds Text-To-Speech Voice Guidance

    Leena Rao

    Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Tuesday, July 26th, 2011
    waze

    Social mapping and navigation company Waze has hit a big milestone today. The company has accumulated 3 million users in the past 7 months, with 5 million users in over 45 countries. It took just two months for Waze to rack up its last million users.

    Founded in 2009, Waze offers free apps for the iPhone, Android, Windows Phone 7, BlackBerry and other mobile platforms, that include turn-by-turn navigation for drivers, and at the same time, uses that user data to build out its own maps. If there are issues on the road, such as major traffic jams, all of that information comes in through the apps and can be sent to other drivers.

    The company is announcing a new iteration of its iPhone and Android app that includes text-to-speech voice guidance (using technology from Nuance), to allows drivers to receive voice alerts upon approaching potentially dangerous events on the road, as well as voice-based street, exit and highway names.

    Waze is also adding a commuting widget to its Android app will tell users whether it’s a good time to leave or not, with red indicating heavy traffic, and green indicating that traffic is clear.

    As we’ve written in the past, Waze faces competition from Google with respect to Android device navigation functionality, but the startup brings this technology to a number of mobile platforms and has landed impressive partnerships. And clearly Waze, which just raised $25 million in funding, is growing fast in terms of usage.

    Company: Waze
    Website: waze.com
    Launch Date: 2007
    Funding: $67M

    Waze is a social traffic & navigation app based on the world’s largest community of drivers sharing real time road info and contributing to the “common good” out there on the road. By simply driving around with Waze open users passively contribute traffic and other road data. Users can take a more active role by sharing road reports on accidents, police traps, or any other hazards along the way, helping to give other users in the area a ‘heads-up’...

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