Adzerk

Ad Serving Technology Startup Adzerk Secures $650,000

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Adzerk is in the midst of closing a $650,000 seed round from a mix of institutional and angel investors to build a “next generation” ad serving platform that includes features like real-time reporting, ultra-fast ad serving and network building support.

The company is raising seed capital from Great Oaks Venture Capital, Robert Senoff, Invite Media co-founders Nat Turner and Zach Weinberg, former Accipiter CEO and GM at Microsoft Brian Handly, Halogen Networks’ Peter Horan and Neil Patel.

Adzerk already counts Stack Overflow, StatSheet and a number of ad networks as its customers.

The startup grew from two niche ad networks – The Lounge and Ruby Row – which were run by James Avery, founder of Adzerk and also the co-founder of TekPub, a site devoted to helping developers learn from high-quality screencasts.

The additional capital will be used to enhance the platform to provide publishers and ad networks with more flexibility and control over their ad serving.