Watch Conan O'Brien Do The Lark Dance

Alexia Tsotsis

Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... → Learn More

Tuesday, June 21st, 2011


Lark, the vibrating wristband alarm clock that launched at TechCrunch Disrupt San Francisco last September, has had quite a year: From being given the run around by Homeland Security because it was an “unidentifiable product,” to being featured in the Apple Retail store in May and even recently making the Regis and Kelly show.

And now, aside from a coveted Father’s Day retweet from Aol’s one and only Arianna Huffington, the folks behind Lark have the above Conan show clip to brag about. Says host Conan O’Brien on the innovative wakeup device, “Experts estimate that every man who bought one is using it wrong.”

Use your imagination.

Company: lark
Website: lark.com
Funding: $80k

LARK helps couples sleep better, together. Imagine a completely new way of waking up every morning: without that jarring alarm, without waking your loved one up, without that rush of adrenaline. LARK Up is a revolutionary silent waking system that wakes you silently and naturally. Developed with a Harvard sleep expert, built by MIT engineers, tested by couples. All you need is an iPhone and LARK Up.

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