• Watermelon Express Rebrands As BenchPrep; Launches App Store For Test Prep Content

    Leena Rao

    Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Tuesday, May 31st, 2011

    Lightbank-backed test prep app developer Watermelon Express is announcing a rebranding today, relaunching as BenchPrep. BenchPrep develops cross-platform apps to help students prepare for a number of standardized tests including the GRE, SAT, GMAT, LSAT and MCAT. The startup collaborates with educational publishers to integrate content into its platform, which will work across a variety of devices including the iPhone, iPad, computers, Android and more.

    The company’s Android, iPad, Web and iPhone apps now include a marketplace where users can purchase study content across dozens of subject matters from a variety of publishers, including McGraw Hill.

    The virtue of using one of BenchPrep’s apps is that you can start a practice test on your iPad and finish it on the web. Users also can access customized progress reports and can chat with other users in real-time who are studying the same subject.

    Via BenchPrep, users can also post public notes to others users, set a study schedule, post questions to other users and more.

    As we’ve written in the past, BenchPrep apps cost around $25. A user pays just one time and can access the app on all devices.

    BenchPrep plans to expand to new subjects in the neat future, including law, medicine, physical sciences and project management.

    Launch Date: February 2, 2009

    Watermelon Express (now BenchPrep) is an innovative educational software company revolutionizing the way students interact with educational content. Watermelon Express (WMX) builds standardized test prep applications for GRE, SAT, GMAT, LSAT and MCAT. WMX applications leverage the power of technology, social collaboration and human computer interface design to build the smartest, the most convenient and the most effective test preparation applications. Watermelon Express collaborates with distinguished educators, tutors, existing students and mobile technology interface specialists to design products that focus on...

    → Learn more

    Tags: