LoKast Relaunches Group Messaging App With Photo, Video, Music Sharing

Wednesday, May 25th, 2011

Leena Rao currently works as a writer for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

We’ve written previously about NearVerse’s mobile app LoKast, a proximity based mobile social network. Today, the company is debuting a new version of its iOS app, which combines group messaging with location proximity and media sharing.

On the app you can create spaces, which are visible by others within the app in the same physical place. These spaces essentially serve as min-social networks of sorts, where people can chat and share links, videos, images, music and more. Users can also make networks completely private.

Previously the app was more of an open network, where users could find and share content with any other user that was in their proximity. Now with the ability to create ‘spaces’ within the app, Lokast becomes more of a group messaging app with a dash of location-based discovery.

While the ability to share pictures and media within a group messaging app is appealing, the space itself is competitive, with GroupMe, Google, and many others also offering group messaging apps.

Company: NearVerse
Website: lokast.com
Launch Date: January 12, 2008
Funding: $1M

NearVerse makes LoKast, a mobile cloud service for real-time interaction in Spaces. Spaces are mediums used by application providers, businesses, and organizers to enhance their apps, places, media, events, settings, and activities, by instantly engaging their users interactively and providing a forum for their users to instantly message and share rich media as a group and 1-on-1 in Spaces. NearVerse is dedicated to building the most real-time and rich functionality, mobile cloud service for Spaces. For additional information, learn more...

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