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    Chomp Brings Cross-Platform App Search To Android With Verizon's V Cast Integration

    Leena Rao

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    Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Friday, May 20th, 2011
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    Chomp, an app search engine, has partnered with Verizon Wireless to offer an app search engine for the communications company’s mobile app marketplace, V Cast.

    Chomp, which just launched an Android app that allows users to search across Google’s Android Marketplace, now allows customers to search for apps on the V Cast marketplace. Chomp now allows Verizon Wireless customers to find apps based on what the app does, as well as the title or name of the app. Verizon Wireless customers with V CAST apps enabled devices can download Chomp (which is free) from the marketplace.

    As we’ve written in our initial coverage of Chomp’s Android app search portal, the app’s navigation is simple and intuitive, and allows you to easily discover apps by category. And installation of an app is as simple as downloading an app through the Android Market

    But additionally, with the integration with Verizon, Chomp allows users to search for apps across multiple storefronts, including Google’s Android Market. When the same apps (in different marketplaces) are priced at different points, Chomp will show the least expensive shown first.

    Chomp CEO Ben Keighran says that cross-store search is a ‘milestone’ for the app and for the greater landscape of Android apps. With the Google Android Marketplace, Amazon’s Android App Store, and other independent App Stores like Appia’s white-label offerings, there’s a need for cross-platform search. Chomp hopes to be the solution to this problem.

    Keighran’s vision for Chomp is to provide users with the ability search across app stores and marketplaces. Next on the list for Chomp should be Amazon’s Android App Store.

    Crunchbase

    Company: Chomp
    Website: chomp.com
    Launch Date: September 9, 2009
    Funding: $2.57M

    Founded in 2009 by Ben Keighran and Cathy Edwards, Chomp, Inc. is the only company to enable app search based on what an app actually does. One billion apps are being downloaded every month. As the number of apps explodes, it’s become difficult for users to find the perfect app for what they want to do. Chomp’s patent-pending algorithm is able to understand what an app does and what a user wants and then makes the...

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