• Proformative Raises $1.1 Million For Online Corporate Finance Community

    Robin Wauters

    Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

    Tuesday, May 10th, 2011

    Proformative, which operates an online resource and community website for corporate finance, accounting and treasury professionals, has raised $1.1 million in funding in a Series A round led by Bullpen Capital and Mike Maples of FLOODGATE.

    Proformative offers a professional community with more than 350,000 members, mostly senior executives working in corporate finance and accounting, enabling them to share news, exchange expert advice and whatnot.

    Says Duncan Davidson, founder and managing director of Bullpen Capital:

    “Proformative is building a marketplace for corporate finance executives. Marketplaces are hard to build, but once at scale, are very sticky. We see this company as building one of the long-term successful franchises of this era.”

    Proformative was founded in 2009 in San Jose, California.

    Company: Proformative
    Website: proformative.com
    Launch Date: April 16, 2009
    Funding: $1.53M

    Proformative connects the world’s corporate finance leaders to provide instant advice and insights on the tough financial and strategic challenges they face everyday. Proformative is the first social network specifically designed to help corporate finance professionals be successful in their jobs and careers. Proformative is used by more than 40,000 CFOs and has more than 600,000 corporate finance and business professionals in its fast growing network. Proformative is headquartered in Silicon Valley and funded by Floodgate, Bullpen Capital, and...

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