• Nintendo 3DS Takes Over The Jet Blue Terminal

    John Biggs

    Biggs is the East Coast Editor of TechCrunch. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at... → Learn More

    Sunday, May 1st, 2011

    Now this is a great idea: Nintendo has rented a few spots in the Jet Blue Terminal at JFK (I can’t confirm they’ve done this elsewhere but I’ll ask). They have folks on hand to show off the device and there are plenty of chairs and 3DS devices for kids and, presumably, the adults in charge of their care, to use.

    As we all know, they can’t sell the Nintendo 3DS because you don’t understand it so this gives parents on their way to various destinations something to sic the kids on while they enjoy delicious beverages and, more important, it gives late adopters a chance to understand the device on its own terms.

    Which other technologies would benefit from this sort of marketing? Android tablets? 3D TVs? Fleshlights? Have you seen these in your local airport?