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Limited Edition Camera From Japan: TOWER RECORDS×PENTAX RAINBOW K-r

Serkan Toto

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Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

Tuesday, April 19th, 2011
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Another month, another Pentax special edition camera from Japan: the company today announced [JP] the so-called TOWER RECORDS×PENTAX RAINBOW K-r. The device is a follow-up to the TOWER RECORDS × PENTAX RAINBOW K-x from last year.

Technically, Pentax didn’t change anything from the conventional K-r – apart from creating the special “No Music, No Life” home screen you can see below (that’s Tower Records Japan’s slogan).

Pentax will start shipping the camera on July 22 but start accepting pre-orders tomorrow (price: $1,100, including a DA 35mm F2.4 AL lens). The device is limited to 300 units, so if you’re interested in importing one, I suggest you contact Tokyo-based shopping service Rinkya as soon as possible.

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