Keen On… Peter Sims: Why Brilliant Ideas Fail + Book Giveaway

Andrew Keen

Andrew Keen is an Anglo-American entrepreneur, writer, broadcaster and public speaker. He is the author of the international hit “Cult of the Amateur: How the Internet is Killing our Culture” which has been published in 17 different languages and was short-listed for the Higham’s Business Technology Book of the Year award. As a pioneering Silicon Valley based Internet entrepreneur,... → Learn More

Tuesday, April 19th, 2011

Best selling author, TechCrunch contributor and former VC Peter Sims is making a giant wager with his stimulating new book Little Bets: How Breakthrough Ideas Emerge From Small Discoveries. Sims is betting that the biggest new idea is that there aren’t really any brilliant ideas anymore – only lots of little ideas which get endlessly worked and reworked into the right idea.

As Erick Schonfeld wrote yesterday, Little Bets should be on all our reading lists. It’s a lively read – utilizing entertaining anecdotes from everyone from Thomas Edison and Beethoven to Chris Rock and Jeff Bezos to make his argument. And, as he demonstrated when he came into the TechCrunch studio last week to discuss Little Bets with me, Peter Sims is as lively and provocative as his writing.

To celebrate Sims’ big bet on the importance of small discoveries, we are giving away 4 free copies of Little Bets. If you want one, we need you to make two of the tiniest bets imaginable. Just follow these steps to enter:

1. Retweet this post and include the #TechCrunch hashtag
2. Let us know what your favorite part of the interview was in the comments below.

The giveaway starts now and ends tonight at 7:30pm PST.

What is a little bet?

Can VCs make little bets?

Why we need to fail

Person: Peter Sims
Website: petersims.com
Companies:

Peter Sims is a best-selling author and entrepreneur. His latest book is Little Bets: How Breakthrough Ideas Emerge from Small Discoveries, from Simon & Schuster: Free Press, and he was the coauthor with Bill George of True North, the Wall Street Journal and BusinessWeek best-seller. He has had a long collaboration with faculty at Stanford’s Institute of Design (the d.school), and received an M.B.A. from Stanford Business School where he established a popular class. Previously, he worked in...

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