Wow, Google Has Ported My Ten Thousand Button Nightmare To The iPhone!

Mg Siegler

MG Siegler is a general partner at Google Ventures and a columnist for TechCrunch, where he has been writing since 2009. Previously, MG was a general partner at CrunchFund. And before TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked... → Learn More

Friday, March 18th, 2011

Back in October of last year, I got my first glance at the Sony Google TV remote. I immediately broke out into a cold sweat and hives. I mean, just look at the thing. Our collective living rooms are already a nightmare of boxes and cords — Sony and Google managed to translate that nightmare into remote control form as well. And now that nightmare is going virtual.

Earlier today, Google announced the Google TV Remote app for the iPhone. On one hand, it’s great that they’re willing to release this on a rival platform. On the other, ahhhhhhhhh!

To me, the big benefit of an app-based, touchscreen remote is that you can do away with the conventions that have constrained remote controls for decades. Google does that somewhat with things like the cool voice search. But they also manage to fill the app with a nightmare jumble of buttons. I mean, you’re going to need a manual to figure out what all of those buttons do.

The layout of the buttons when all of them are exposed seems to make very little sense — they clearly have just crammed as many buttons as they can on to a single screen. In the screenshot on the right, I count 33 buttons. 33!

In their post, they tout how you’re can easily see the buttons at night thanks to the backlit screen. And that’s good because you’re going to need to be constantly looking at this thing to make sure you don’t hit the wrong button — or several of them.

Compare this app to the Remote app that Apple makes for the Apple TV. That app has almost no buttons. Instead, they focus on a large touchscreen area so you can use the remote without looking at it. This has long been the only good thing about button-based remote controls. Google managed to kill the only good thing while porting the bad, Apple did the opposite.

To be fair, Google TV is a different beast than Apple TV. With Google TV, you need a remote that can control traditional television channel navigation. But there are different ways you can do this other than virtual “+” and “-” buttons. Swiping, would work, for example. And why are there dedicated play and pause buttons? This is a virtual environment, shouldn’t one just transform into the other when pushed?

The recently launched startup Peel also does a nice job with their app controls. Again, it’s not a nightmare of buttons, but a re-thinking of how remotes should work as digital applications.

Of course, if you do have a Google TV and an iPhone, this app does beat the hell out of using this.

Product: Google TV
Website: google.com
Company Google

Google TV is a new experience made for television that combines the TV you know and love with the freedom and power of the Internet. Watch an overview video below, sign up for updates, and learn more about how to develop for Google TV.

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Product: iPhone
Website: apple.com
Company Apple

Apple’s iPhone was introduced at MacWorld in January 2007 and officially went on sale June 29, 2007, selling 146,000 units within the first weekend of launch. The phone has been hailed as revolutionary with its bundle of advanced mobile web browsing, music and video playback, and touch screen controls. The iPhone is exclusively carried on the networks of both AT&T and Verizon in the U.S. An iPhone can function as a video camera (video recording was not a standard feature...

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