Here in Austin, Texas the Interactive portion of SXSW, with the exception of the trade show, has come to an end. The conference rages on though as the music portion is really just getting underway. I can hear the music pumping outside my hotel room as I write this. But before the interactive side completed yesterday, I attended a fairly interesting panel called “What’s In Your Virtual Wallet” that featured Red Laser’s Rob Veres and PayPal’s Laura Chambers. We spoke shortly afterward about how the two companies are using their apps and services in new ways for marketing, mobile payments and remote commerce. Video below.
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