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  • Arianna Huffington: SEO Is Just A Tool, Not A Way To Produce Great Journalism [TCTV]

    Sarah Lacy

    Sarah Lacy writes for PandoDaily, a news site which she founded. She is also an award winning journalist and author of two critically acclaimed books, “Once You’re Lucky, Twice You’re Good: The Rebirth of Silicon Valley and the Rise of Web 2.0” (Gotham Books, May 2008) and “Brilliant, Crazy, Cocky: How the Top 1% of Entrepreneurs Profit from Global Chaos... → Learn More

    Friday, March 11th, 2011

    Yesterday afternoon, our new editorial overlord, Arianna Huffington, stopped by the TechCrunch office for a meeting.

    Before she had a chance to leave, I dragged her into the TCTV studio to grill her about the future of content at Aol and whether SEO is fundamentally incompatible with producing great journalism.

    Ambush interviews: sorry, Arianna — it’s the TechCrunch way.


    Arianna Huffington is the president and editor-in-chief of The Huffington Post Media Group, a nationally syndicated columnist, and author of thirteen books. Her latest, Third World America, published in September 2010, chronicles the struggles of America’s besieged middle class. She is a frequent guest on television shows such as Charlie Rose, Real Time with Bill Maher, This Week with Christiane Amanpour, and The Rachel Maddow Show. In May 2005, she launched The Huffington Post, a news and blog site that...

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    Company: Huffington Post
    Launch Date: May 9, 2005
    Funding: $37M

    The Huffington Post is a leading online news source founded by Arianna Huffington, Ken Lerer, and Jonah Peretti. Contributors include more than 3,000 bloggers—from politicians and celebrities to academics and policy experts—who contribute in real-time on a wide-range of topics. The site started as a politics blog, but now covers more than 20 categories, including media, business, entertainment, living, style, sustainable “green” living, world news, technology, nonprofits, college life, and comedy. It began launching local versions in 2008,...

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