In January we reported that digital marketing startup HubSpot was close to taking a new venture round. That deal is now closed, and the company will announce that they’ve taken $32 million from Sequoia Capital, Google Ventures, Salesforce and previous investors.
HubSpot, which is headquartered in Cambridge, Massachusetts, has raised a total of $65 million in venture capital.
The company has 4,000 customers, they say, who use HubSpot to help manage their website and generate leads. Revenue is at a $25 million run rate annually, up from $10 million a year ago, says CEO Brian Halligan.
“The way humans shop is fundamentally changing,” Halligan says, and traditional marketing approaches – PR, ad buys, etc. don’t really work. HubSpot helps businesses build blogs and engage directly with customers via social networks, and lead generation increases severalfold on average within six months, he says. HubSpot charges customers between $250/month and $1,500/month.
HubSpot eats its own dog food when it comes to marketing. They have a very active blog, and have created tools like Twitter Grader, Facebook Grader and Website Grader to help build new leads.
HubSpot is on a mission to replace the world’s annoying, interruptive marketing with marketing that people love. HubSpot software is the most powerful, tightly integrated and comprehensive marketing software available, putting personalized inbound marketing into the hands of any business. Over 8,000 companies in 56 countries use our software to create lovable inbound marketing to attract, nurture and convert leads into an accelerating stream of new customers and revenue. HubSpot is also the developer of the popular website...
Sequoia Capital is a venture capital firm founded by Don Valentine in 1972. The Wall Street Journal has called Sequoia Capital “one of the highest-caliber venture firms” and noted that it is “one of Silicon Valley’s most influential venture-capital firms”. It invests between $100,000 and $1 million in seed stage, between $1 million and $10 million in early stage, and between $10 million and $100 million in growth stage. The firm has offices in the U.S., China, India and...
Google Ventures is the financially motivated venture capital arm of Google Inc., founded in 2009. Google Ventures invests in startups in industries including consumer Internet, software, hardware, clean-tech, bio-tech, health care and others. They aim to invest about $100 million a year, with deal sizes ranging from seed to late-stage investments of tens of millions of dollars, depending on the stage of the opportunity and the company’s need for capital. Google Ventures currently invests in the U.S. and has offices in...
Salesforce is an enterprise cloud computing company that provides business software on a subscription basis. The company is best known for its on-demand Customer Relationship Management (CRM) solutions. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, and went public in June 2004. Salesforce has been a pioneer in developing enterprise platforms through its innovative AppExchange directory of on-demand applications, and its Force.com “Platform as a Service” (PaaS) API for extending Salesforce.
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