FlyScreen lands on iPhone but not as we know it

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FlyScreen, the lock screen replacement for Android and Symbian phones from Israeli startup Cellogic, has landed on the iPhone. But not as we know it.

That’s because Apple’s iOS is locked down as it were (see what I did there) and doesn’t allow third-party apps to take over the lock screen. This doesn’t mean that iPhone users of FlyScreen don’t get access to the app’s array of content widgets – they do – but this functionality is accessible like any other app. However, Cellogic has come up with a nice new twist for FlyScreen, something that the company is calling “Ambient Mode”, a more fun presentation of content for when the phone is docked.

The idea is content streams in “passively”, using different skins or “themes” when the phone is docked. It’s a similar concept to HP/Palm’s webOS ‘Exhibition’ or reminiscent of something like the Chumby. “So as an RSS reader app, we’re now covering both the active reading, and passive too”, says the company.

There’s a monetization play here too. FlyScreen for iPhone offers a Premium upgrade using Apple’s in-app purchasing to support Social and Custom widgets or to purchase the first “Ambient theme pack”. It’ll set you back 99 cents for Premium (Twitter, Twitter Lists, Facebook, Google Reader, Custom RSS) or $1,99 for those extra themes, which do look quite fun.

  • http://www.ninjacyborg.com/ Batou2034

    Wow, what a brilliant idea Ambient Mode is. I wish I was as smart as the amazing guy who thought of that

  • http://www.ninjacyborg.com/ Batou2034

    Wow, what a brilliant idea Ambient Mode is. I wish I was as smart as the amazing guy who thought of that

  • http://about.me/jaowens Jordan

    Awesome

  • http://twitter.com/mikelanger Michael Langer

    Looks Great!

  • http://topsy.com/eu.techcrunch.com/2011/02/10/flyscreen-lands-on-iphone-but-not-as-we-know-it/?utm_source=pingback&utm_campaign=L2 Tweets that mention FlyScreen lands on iPhone but not as we know it -- Topsy.com

    […] This post was mentioned on Twitter by TechCrunch, LolCrunch, Hillel Fuld, itamarw, flyscreen and others. flyscreen said: RT @TechCrunch: FlyScreen Lands On iPhone But Not As We Know It http://tcrn.ch/h5WoEZ by @sohear […]

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    • http://www.ninjacyborg.com/ Batou2034

      I agree

  • http://jetlib.com/news/2011/02/10/flyscreen-lands-on-iphone-but-not-as-we-know-it/ FlyScreen Lands On iPhone But Not As We Know It | JetLib News

    […] Read the rest of this entry » […]

  • http://www.facebook.com/profile.php?id=675409720 Mark Andrews

    Very cool.
    I keep hoping to see something like IntelliScreens run this way as well.

  • Craiggabriel

    Its not coming up now in the App store? Did Apple remove it allready?
    What is it called exactly?

  • Georgie

    Nice idea. It’s funny how people have to work around apple’s retarded backwards-ass policies and stupidity. Maybe that’s why they’re going bye-bye…

    http://bit.ly/dI3hcF

  • http://techn4all.com/?p=161 FlyScreen Lands On iPhone But Not As We Know It | Social Networking, Social Media, News, Web, Technology, Tech, Information,

    […] Read the rest of this entry » […]

  • http://twitter.com/itamarw itamarw

    Thanks guys!

  • http://twitter.com/itamarw itamarw

    Thanks guys!

  • http://www.facebook.com/profile.php?id=635760922 Michal Dudek

    Isn’t there a rule in the appstore licence / approval doc that says that you cannot mimic or copy desktop / lock screen behavior or smth like that? I’m pretty sure there is one for iPad, so for iPhone it would be possible as well (it’s the same licence as well, I think?)

  • http://www.facebook.com/people/Eric-Mueller/717295711 Eric Mueller

    PointCast rises from the dead! (Anyone remember them??)

  • http://blog.myflyscreen.com/?p=674 FlyScreen for iPhone- with Ambient Awesomeness. – FlyScreen Blog

    […] are so excited to finally launch the first version of FlyScreen for iPhone!! (and thanks TC for the coverage!) Based on our awesome Android lock screen app, FlyScreen for iPhone takes a different twist. You […]

  • http://marketpilgrim.com/2011/02/14/2142011-news-update/ 2/14/2011 News Update « MarketPilgrim

    […] FlyScreen lands on iPhone but not as we know it – TechCrunch […]

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    […] FlyScreen lands on iPhone but not as we know it – TechCrunch […]

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    […] FlyScreen lands on iPhone but not as we know it – TechCrunch […]

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    […] FlyScreen lands on iPhone but not as we know it – TechCrunch […]

  • http://marketpilgrim.com/2011/02/18/2182011-news-update/ 2/18/2011 News Update « MarketPilgrim

    […] FlyScreen lands on iPhone but not as we know it – TechCrunch […]

  • http://marketpilgrim.com/2011/02/19/2192011-news-update/ 2/19/2011 News Update « MarketPilgrim

    […] FlyScreen lands on iPhone but not as we know it – TechCrunch […]

  • http://blog.myflyscreen.com/?p=697 FlyScreen for Android- Total Lock Down. – FlyScreen Blog

    […] hope you enjoy! We just pushed out our iPhone version, but are full speed ahead on Android too! Don’t forget to drop us some feedback on […]

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