By now, we’ve all heard the news that AOL has bought the Huffington Post for $315 million. It’s AOL CEO Tim Armstrong’s largest acquisition to date and the deal brings Arianna Huffington over to the company as Editor In Chief in charge of all AOL properties, including Engadget, TechCrunch and others (read AOL’s internal memo about the deal here).
Arianna and Tim held a call for analysts and media yesterday but today at Federated Media’s Signal: LA event, the duo is taking the stage with John Battelle to discuss the newly formed partnership. We’ve embedded the livestream of their conversation here.
AOL is a global advertising-supported Web company, with display advertising network in the U.S., a substantial worldwide audience, and a suite of popular Web brands and products. The company’s strategy focuses on increasing the scale and sophistication of its advertising platform and growing the size and engagement of its global online audience through leading products and programming. History of Aol: AOL was founded in the early 1980’s as Control Video Corp, with an online service, Gameline, for the Atari 2600 console. ...
The Huffington Post is a leading online news source founded by Arianna Huffington, Ken Lerer, and Jonah Peretti. Contributors include more than 3,000 bloggers—from politicians and celebrities to academics and policy experts—who contribute in real-time on a wide-range of topics. The site started as a politics blog, but now covers more than 20 categories, including media, business, entertainment, living, style, sustainable “green” living, world news, technology, nonprofits, college life, and comedy. It began launching local versions in 2008,...
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