Longtime TechCrunch-favorite Animoto, which lets people easily create really impressive videos from photos and video clips, continues to improve. This is one of those “must use” apps for people who don’t have a ton of time but want to put together memorable videos of events and share with friends and family.
This video took me about ten minutes to create, for example.
Well, it actually took about thirty minutes, to be honest. Twenty minutes of that was processing time after I was done as Animoto churned out the final product. But starting today that wait time largely goes away.
Animoto has sped up processing times by 10x, they say, largely by upgrading to Amazon’s AWS GPU Instance. They’ve also increased maximum resolution from 480p to 720p. Base resolution increases from 240p to 360p.
Which is all super great. And the company has also been cash flow positive for some time, doubled revenue last year, expect to double it again this year, and are growing the team from 34 to 82 employees in New York City and San Francisco.
As I’ve said many times, Animoto has an Apple or Adobe acquisition written all over it. Beautiful design and very functional. So, Apple, probably.
Startups like Animoto make me remember why I love Silicon Valley.
Animoto generates custom, professional-looking slideshows from user-uploaded music and photos. Their “patent-pending Cinematic Artificial Intelligence technology and high-end motion design” drives the web app. They say the Cinematic A.I. analyzes users’ photos and music like an actual director and editor. For instance, to analyze music the genre, song structure, energy, rhythm, instrumentation, and vocals are all taken into consideration. Once completed, videos can be emailed, downloaded and embedded into other sites. The company says no two videos are ever the...
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