• European startups: don't overestimate the role of role models

    Friday, January 28th, 2011

    Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

    (Note: I penned this column for The Telegraph’s excellent Tech Start-Up 100 debate series- a slightly edited version originally appeared here)

    In the seemingly never-ending discussions about Europe vs. Silicon Valley – how much digital ink can be spilled on ‘why Europe will never be the next Silicon Valley’, ‘why Europe will definitely become the next Silicon Valley’ and ‘Silicon Valley and Europe: a comparative look at fauna and flora’ anyway? – I’m quite amazed by how often pundits point out we could use more role models in Europe’s tech industry.

    The idea seems to be that, inspired by their story of how their startup became the next Google, aspiring entrepreneurs need only look at people who’ve built or even exited companies and became fabulously famous and wealthy in the process.

    I disagree.

    Europe’s tech industry needs many things, but role models simply isn’t one of them, or at least it can be found at the very bottom of the list. As any successful entrepreneur will tell you, building companies from scratch requires a certain degree of madness that few people possess.

    I don’t believe people can be educated into entrepreneurs as much as I think it’s an urge that comes embedded in one’s DNA. If you have an itch to scratch, why would you wait for someone to show you how to scratch it before you set out to find out on your own?

    Understand that I’m not positing that aspiring entrepreneurs shouldn’t have any role models, or find inspiration in stories about people who’ve been around the block before them. What I’m saying is that there’s currently no lack of role models, and that it’s a lousy excuse to use in arguments about the sorry state of the European tech industry.

    As if another story about a Zennström and Friis duo building the next Skype, or a Mårten Mickos leading the next MySQL to a shiny exit, will somehow validate the European startup scene and spawn a whole new generation of successful entrepreneurs in these parts.

    I simply don’t believe having more role models will change much about today’s landscape in the same way I don’t believe there wouldn’t be a Lady Gaga today without a Madonna.

    There are a host of great business books and role models out there, respectively written and born across the globe to boot, that the next entrepreneur can study if he or she opts to learn from successes and failures from past times. Don’t underestimate those either.

    A much better way to learn, however, is to get off your arse and start scratching that itch of yours. Who knows, maybe one day you will become a role model.

    (Image used with permission from Flickr user Joshua Coach oh Ommen)

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    • Graham Guest

      It’s not about role models – it’s about having a critical mass of people available who’ve done a lot of what you’re trying before. Google didn’t just appear out of the ether. It’s an agglomeration of people who’ve done a lot of what Google needed to do at other companies in Silicon Valley before they needed to do it at Google. And I’m not just talking about engineers who discovered often through trial and error how to build scalable internet systems at the previous generation of internet companies like yahoo, excite, etc. but also the PhD’s that were plugged in to the stanford/berkeley axis of PhD/professor relationships, the HR people who knew how to build scalable hiring and recruiting systems, the facilities people who knew how to build productive buildings and the real estate people who knew what that kind of company was looking for, the vcs who helped recruit and connect executives and key people into the company etc. etc.

      It’s the same with any industry cluster – think of German machine tooling, British food distribution, Italian fashion… it’s always about a critical mass of people who think their business is the most important thing in the world, and who center their lives around being the best at it.

    • Stephen Taddei

      It doesn’t seem you went very far (or anywhere) to prove your point. Why do you believe role models don’t matter?

    • http://robinwauters.com Robin Wauters

      Sigh. I did not say that.

    • http://www.google.com/profiles/richard.miller Rich

      in response to your picture, I must say, “That’s what she said” Yeah, I went all Office on you.

    • Ryan

      Totally missing the [only?] essential point: vision. Yes, vision to ‘see’ or determine a market need.
      I hear from time to time “if there is no market, create it.” Well, yes and… no. Markets are ‘created’ when there really is a need, even when it is not apparent.
      Was there a market for Google? It did not seem so. However, now we see that there was really a ‘need’ — need for better search, and then, for smart, very effective digital advertising… and much more.
      Just my two cents.

    • Ryan

      Totally missing the [only?] essential point: vision. Yes, vision to ‘see’ or determine a market need.
      I hear from time to time “if there is no market, create it.” Well, yes and… no. Markets are ‘created’ when there really is a need, even when it is not apparent.
      Was there a market for Google? It did not seem so. However, now we see that there was really a ‘need’ — need for better search, and then, for smart, very effective digital advertising… and much more.
      Just my two cents.

    • Anonymous

      On your knees is no way to go through life.

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    • Quinn

      The church LOVES it when you’re on your knees….

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    • Neil

      People can learn anything. It makes me stabby that people put so much stock in “what type of person they are”. People can’t be typified. Pretty much anyone who wants to achieve something bad enough can achieve that. It doesn’t matter what “type” of person they think they are.

    • http://twitter.com/EMFpotential Ezra M. Fortune

      I agree with the author here. I loved the line about needing to have a “certain degree of madness” to want to start a business.

      My two cents would be that while one must have the desire and initiative to start a company, good role models can help one avoid reinventing the proverbial wheel. In other words, while the idea and gumption to execute it must be one’s own, a good role model can give inspiration and tips to avoid obvious pitfalls.

      Of course, the author made these points as well, I was just rounding out my view of them.

    • Guest

      you lost your right to criticize the article when robin posted the best graphic ever to grace the pages of TC.

    • Guest

      you lost your right to criticize the article when robin posted the best graphic ever to grace the pages of TC.

    • http://about.me/zmcmahon Zach McMahon

      “I don’t believe people can be educated into entrepreneurs” While I do believe in the “you’re either born with it or you’re not” I also think that an entrepreneurial spirit can be nurtured in someone, or even inspired by someone else.

    • Hello

      it might be more understandable for you if you see it, not about learning “skills”, but about values. some people value the stability of working at company over the riskiness and responsibility of creating their own company and managing workers. i’m not sure everyone is capable of having that desire and urge, because for many it just seems like too much pressure, risk, etc, and that’s what the “entrepreneurial spirit” is about

    • Hello

      it might be more understandable for you if you see it, not about learning “skills”, but about values. some people value the stability of working at company over the riskiness and responsibility of creating their own company and managing workers. i’m not sure everyone is capable of having that desire and urge, because for many it just seems like too much pressure, risk, etc, and that’s what the “entrepreneurial spirit” is about

    • Hello

      it might be more understandable for you if you see it, not about learning “skills”, but about values. some people value the stability of working at company over the riskiness and responsibility of creating their own company and managing workers. i’m not sure everyone is capable of having that desire and urge, because for many it just seems like too much pressure, risk, etc, and that’s what the “entrepreneurial spirit” is about

    • Fbdeveloper

      I m gonna put it out there just for the fun of it, but i believe in europe we don’t have enough competition between ourselves. Europeans thrive at cutthroat competition; we have 2 world wars to prove it. I believe there are certain advantages to taking a “european” view of the internet, which may be different from the californian one, but the nuclear reaction never started here, so everyone looks to the far west for role models.

    • Fbdeveloper

      good points. i also stress on the competition that develops within these clusters

    • http://www.facebook.com/AlanCarlBrown Alan Carl Brown

      People are easily categorized. Just create a spreadsheet with a million sheets and a million columns and a million rows per sheet describing all of the variables and sure enough they’ll fit into one of those cells.

    • http://www.visionsmarts.com Benoit Maison

      “get off your arse and start scratching that itch”. Hmmm…

    • http://riskcontainment.com/ Nick Hawtin

      “A much better way to learn, however, is to get off your arse and start scratching that itch of yours.”

      Amen!

      A lifetime ago at university, I used to row. An eager freshman once asked a senior for advice before a race. The reply: “pull as hard as you can”.

      Books can inspire, mentors can advise, but the only way to learn to do it is by doing it.

    • http://twitter.com/peamonster Peter Bailey

      Europe is hardly behind with technology, we’re just not constantly telling ourselves and the rest of the planet that we’re #1. If anyone’s #1 it’s Japan and Hong Kong! Bad example, but the most successful file hosting websites aren’t from the USA, but Europe.

    • http://michaeladebose.collected.info/ Michael A. De Bose

      Well said. Countries internalize all things uniquely so the discourse involving technology will reflect same. Facebook for instance might be a harder sell where people routinely take to the pub up the street to catch up on the goings on. Here in the US the main part of the narrative is always tied to finance. Finance is obviously needed and what’s been accomplished in Silicon Valley is great however the question should be, does it have to look like the Valley to be considered successful and of course the answer is no. Firstly its an artificial measure but also potentially and artificial limit.

      Japan clearly would dominate any conversation involving technology and I suspect South Korea as well. A lot of our innovation here in the states lately has been to profit models more than anything. US broadband providers lead world providers in profit bar none, but they don’t come close in speed or affordability. Technology and most other conversations have taken a back seat to business models and the result is that we’ve ceded leadership in technological innovation is in a number of areas. We have no where near the fastest internet or trains and don’t even build the largest passenger jet and everyone has a space program so I don’t get why we are so convinced we are #1. Even architecturally I’ve seen airports, bridges and buildings around the world that honestly are vastly superior to what I’m seeing built here. I want us to be competitive but saying we are tops is far easier than actually being it and that’s kind of where we are.

    • Camelback

      Europeans websites are plagued with mousetraps, something you haven’t seen in the US since the late 1990s.

    • Admin

      I agree with the author
      http://www.globalwii.com

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    • http://www.pumapascherfr.com/ Pumapascherfr
    • http://sorebuttcheeks.blogspot.com/ steroids

      hard to know who the best role models are these days.

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