Once a company focused on building a slideshow creation tool, FlipTrack in May 2008 decided to change its name to Moblyng and shift its core reason for being to bringing Flash objects to mobile phones.
Today, the company seems to have pivoted a third time, now developing cross-platform HTML5 games for mobiles devices.
And according to this SEC filing, the company is currently raising nearly $10.9 million, having already secured about $7.5 million for the round.
FlipTrack / Moblyng announced a partnership with Playdom in May of this year to publish Playdom games on major mobile platforms, and raised $2.65 million in funding from Mohr Davidow Ventures and Deep Fork Capital.
Moblyng is the leading publisher and developer of HTML5 based social games for mobile devices and social networks. Moblyng is a private company funded by Mohr Davidow Ventures, Deep Fork Capital and Motorola Mobility Ventures.