Why We Panic When Internet Services Fail

Alexia Tsotsis

Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... → Learn More

Wednesday, December 22nd, 2010

Twitter is down. Skype is downTumblr is down. Facebook is down. Twitter is down again.You can base an entire tech reporting career around writing these types of posts. Because if you’re like me and millions of other users right now, you can’t access your Skype account due to a network connection failure. And like electricity or Internet, I need Skype to do my job well.

What usually happens in these cases is that users will migrate to another system of communication, which may or may not cause further issues. Twitter tells us that today’s outage had nothing to do with Skype’s failure (or the fact that it’s raining, or Wednesday), even though complaints about “… is down” are often high frequency on Twitter. So much so that academics have used tweets to measure the downtime of other services like Gmail and Pay Pal.

I took my no Skype-induced anxiety to Quora, where I asked end users of these services the “Why do we panic when things go down?” question. Glen Murphy, design lead for Google Chrome, answered quickly, “Because it feels like the power going out; you’re suddenly cut off from that which you find valuable (even if it’s not objectively valuable).”

Old tech like landlines and television was simply more reliable. Telcom companies in the US hold themselves to the high availability standard of five 9s or %99.999 percent availability. In contrast Internet services like Twitter hover around the three 9s range. Tumblr recently went down for 24 hours, imagine what would happen on Twitter if the entire US lost traditional telephone service for an entire day.

The increasing popularity of distributed offices is also a factor in the collective freak out. At TechCrunch we use Skype and Yammer to consult with each other on posts — I’m pretty handicapped at the moment by not being able to communicate with my colleagues or sources through Skype. I might as well take the day off (MG just Yammered that he will be available through carrier pigeon).

And it’s not just TechCrunch, says theLIFT’s James Touhey on Quora, “In the case of the current Skype outage, our business relies on constant communication (we have talent around the world) and when a company depends heavily on one application service for this, it can cause major problems. The panic sets in when you don’t have a clue when it will be restored.”

In micro-testament to how fundamental Internet communication has become to our lives, there is nothing I want more right now than Skype to be restored and Twitter to stay up  for the rest of the day — Judging by the tips@techcrunch inbox and Twitter search lot of you are with me. You don’t know what you’ve got ’til it’s gone, indeed.

Company: Skype
Website: skype.com
Launch Date: August 2003
Funding: $69.1M

Skype is a software application that allows users to make voice and video calls and chats over the Internet. Calls to other users within the Skype service are free, while calls to both traditional landline telephones and mobile phones can be made for a fee using a debit-based user account system. Skype was founded by Niklas Zennstrom and Janus Friis who were also the founders of the file sharing application Kazaa. Skype has also become popular for its additional...

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Company: Twitter
Website: twitter.com
Launch Date: March 21, 2006
Funding: $1.16B

Created in 2006, Twitter is a global real-time communications platform with 400 million monthly visitors to twitter.com, more than 200 million monthly active users around the world. We see a billion tweets every 2.5 days on every conceivable topic. World leaders, major athletes, star performers, news organizations and entertainment outlets are among the millions of active Twitter accounts through which users can truly get the pulse of the planet.

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