We know that a lot of mobile search is increasingly driven by local search. According to research from Google and the Kelsey Group last year, as much as 35%. Heck, isn’t this the future we keep hearing about? Delivering information about things around you, direct to your mobile phone? However, good geographic data is not normally attached to mobile search. So real-time local data is going to be incredibly important going forward.
Sunstone Capital has made something of a name for itself as an investor in geo-related startups with positions in trailblazers like Layar and Cloudmade, and today it is adding to that with a seed investment in InfoHubble (terms were undisclosed) alongside angel investor Tommy Ahlers. Ahlers is best known for exiting Zyb to Vodafone for €31.5m.