Today during the Web 2.0 Summit in San Francisco, DailyBooth CEO Brian Pokorny took the stage to talk a bit about “picture talking” — that is, social communication through photos. Obviously, Pokorny believes this is a key form of communication amongst the younger generation. But he’s not the only one. Mobile photo sharing apps are getting a lot of buzz and gaining a lot of users now.

But Pokorny has an interesting insight as to why DailyBooth is different from the rest of the pack. In Pokorny’s view, the hot apps like Instagram, Picplz, and Path are “back of the phone apps”. What he means by that is that their users mainly use the back camera on their smartphones. But new smartphones are increasingly gaining a front-facing camera too. And that’s DailyBooth’s wheelhouse.

Further, he said that back of the phone apps mainly appeal to users over 25. Front of the phone apps are appealing to those under 25. And back of the phone apps are mainly for shooting objects. But front of the phone apps are for faces.

Pokorny says that these front of the phone apps like DailyBooth are opening up a whole new way to socialize in the modern world. It’s sort of like the older generations going into a bar or cafe — it’s people watching, Pokorny says.

And he says companies like Apple are quickly recognizing that, and that’s why they’ve added a front-facing camera to devices like the iPod touch.

Crunchbase

• DAILYBOOTH
• BRIAN POKORNY

Company: DailyBooth

Website: dailybooth.com

Launch Date: March 2009

Funding: $7.02M

DailyBooth lets users follow their friends and update them in real-time through the use of pictures and status updates.

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Person: Brian Pokorny

Companies: Ooyala, Stitcher, Spotzer Media Group, Rupture, DailyBooth, SV Angel, Baseline Ventures, Google

In March 2010 Brian Pokorny became the CEO of Dailybooth. Brian Pokorny was previously a general partner at SV Angel, where he focused on investments within the consumer Internet, specifically within social media, mobile, and real-time data companies. Prior to SV Angel he was a founding team member and partner at Baseline Ventures, a leading seed-stage investment firm. Prior to joining Baseline, Brian spent 3.5 years at Google within various positions in the Content Partnerships team and Direct...

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