A Startup That Makes Data Centers Efficient, Smooth-Stone, Gets New VPs And A New Name

Lora Kolodny

Lora Kolodny is a technology journalist. As of 2012 she works as a reporter for Dow Jones covering startups and venture capital. Her writing is also syndicated to the Dow Jones owned Wall Street Journal. Lora began reporting on business, technology and entertainment in 2002. She has worked as greentech writer and editor at TechCrunch, and as a staff reporter... → Learn More

Monday, November 15th, 2010

Green IT startup Smooth-Stone today announced a new company name, Calxeda (pronounced “cal-zeh-dah”) and the addition of three vice president-level executives to its team: Karl Freund, Bob Baughman and Steve Beatty. The talent comes from IBM, Polycom and Freescale, respectively. Calxeda also launched a new website to reflect its rebranding, and moved into a new corporate headquarters office in Austin, Texas.

Founded in January 2008, Calxeda raised a $48 million investment in August this year from a syndicate of venture capital firms and semiconductor companies, including ARM, Advanced Technology Investment Company (ATIC), Battery Ventures, Flybridge Capital Partners, Highland Capital Partners and Texas Instruments Inc.

Calxeda designs and uses ultra-low power processors (like those found in mobile phones) to help data center owners and operators lower the amount of energy they require to run and cool their servers or other equipment, while also reducing the amount of space they need to accommodate their systems.

A U.S. Environmental Protection Agency report to Congress in 2007 estimated that if newly available technology were adopted by data centers in the U.S., energy efficiency could be improved by as much as 70%, and that saving a modest 10% of total energy used in these facilities would amount to energy savings of 10.7 billion kilowatt-hours per year— equivalent to the electricity consumed by one million US households and valued at the time of the report around $740 million.

Controlling costs, but not a wish to be more environmentally responsible, ranks as the top reason that IT professionals are increasingly using energy management and related systems according to recenty Global Green IT Online surveys by Forrester Research. Forrester also reported in 2009 that 45% of IT professionals at global enterprises, small and medium sized businesses in the U.S. have already implemented, or are beginning to implement enterprise energy and carbon management systems (ECEMs).

Company: Smooth-Stone
Website: smooth-stone.com
Launch Date: January 2008
Funding: $48M

Founded in January 2008, Smooth‐Stone brings ultra‐low power mobile phone technology to the datacenter. Smooth-Stone has brought together leading engineers with experience in volume and blade server platforms, mainframes, server CPUs, networking processors, telecom infrastructure, and high performance cellular application processors and cell phone system-on-chips. With depth in both hardware and software design and development the Smooth-Stone team is uniquely positioned to deliver a complete low power solution. Smooth-Stone will make it possible for data center managers to increase...

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