• Justin.tv VP Of Product Latest To Stream Out; Starts Stealth Mobile Sharing Startup, Yobongo

    Friday, October 8th, 2010

    MG Siegler is a general partner at CrunchFund and a columnist for TechCrunch, where he has been writing since 2009. His focus is on Apple. Prior to TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked in Hollywood and in... → Learn More

    It was just over a year ago that Caleb Elston announced he would be leaving Miami and heading to San Francisco to become the VP of Product for Justin.tv. As of today, he’s out to commit himself to his new startup, Yobongo, a stealth startup centered around mobile communications and sharing, we’re told. And Elston is taking a fellow Justin.tv employee with him — David Kasper, a software engineer, will join him as a co-founder.

    Justin.tv has been an amazing place to work and  the caliber of peopleis off the charts high, but Yobongo is something I haven’t been ableto get off my mind for a long while now,” Elston writes to us in an email. “It is clear to us that there will be new ways to communicate with people due to the proliferationof smart phones which are both always connected and location aware. We have not seen anything truly new created yet, imagined from the groundup, that takes advantage of the unique characteristics of smartphones,” he continues.

    Elston declined to give more details about Yobongo, but did say that they have prototypes up and running already and that people are currently testing it out on the iPhone. Elston, who previously founded KickPost (a tech news aggregator), Kallow (a tool to help regular people buy electronics), and Toluu (a way to share what you read), notes that while those ideas were on the smaller scale, he’s aiming big with Yobongo.

    Elston and Kasper as the latest in a string of people to stream out of Justin.tv in recent weeks. VP of Marketing Evan Soloman left last week, and according to this post, the entire business development team has been let go by the company. Elston says not to read too much into the timing of all of this, “David and I had been planning this for a while now, so it is really just the way the timing worked out,” he writes.

    Elston has more in his post on the matter. And you can follow the Yobongo Twitter account for updates here.

    Company: Justin.TV
    Website: justin.tv
    Launch Date: October 1, 2006

    Founded in October 2006, Justin.tv is the largest online community for people to broadcast, watch and interact around live video. Using only a laptop, you can share your event, class, party or thoughts, live, to anyone in over 250 countries while they chat in real-time with you and with other viewers. With more than 41 million unique visitors per month and 428,000 channels broadcasting live video, Justin.tv is the leading live video site on the Web, enabling users to...

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    Company: Yobongo
    Website: yobongo.com
    Funding: $1.35M

    Yobongo is a mobile communication startup currently in private beta testing. They keys to the service are location, realtime, and identity.

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