“Something interesting is about to happen.”
That was what Google CEO Eric Schmidt’s opening remark at our TechCrunch Disrupt conference in San Francisco today. He continued on to say that the people in the audience represent another transition in the ways people use computers. We now have “an augmented version of humanity,” Schmidt said. The future is about getting computers to do the things we’re not good at.
Schmidt noted that it’s ridiculous that humans and not computers drive cars. “Your car should drive itself. It just makes sense,” Schmidt said. “It’s a bug that cars were invented before computers,” Schmidt remarked.
Mobile devices are with most of us everyday now. And that will continue going forward, Schmidt said. And that doesn’t mean for the elite, this is for the average person, Schmidt made sure to note. “The smartphone is the defining and iconic device of our time,” he said.
Those smartphones are going to continue to make all of our lives easier, according to Schmidt. They will make it so you can access information from anywhere. More, they’ll make it so “you’re never lonely,” Schmidt said. You’re always connected, and that means with your friends as well. “If you’re awake, you’re probably online,” he said.
This is “a golden era of breakthroughs,” Schmidt said.
Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...