We7, the UK music streaming service and rival to the likes of Spotify in Europe, has launched its Android app, which is now available through the Android Marketplace. And to mark the full launch, the company is giving users a 2 week free trial by waiving the need for a ‘Premium Plus’ subscription, which is normally required to listen on the go, making it easy for Android handset touting users to experience the mobile version of We7.
Claiming to have been given a revamp compared to its iPhone counterpart, including a new User Interface, the We7 Android app offers unlimited streaming of music each month, along with the ability to ‘cache’ playlists for offline playback, negating the need to always be connected to the net.
Other features include:
We7, though limited to the UK only, continues to be on a bit of a roll. It recently announced that its catalog had hit 6.5m tracks and back in July it added an innovative news feature in partnership with GMG Radio, in which users can insert dynamic news bulletins into their playlists, combining the best of traditional and on-demand radio.
The company is backed by Peter Gabriel, Eden Ventures, and Spark Ventures.