Target just announced that it would be the first brick and mortar retail store to sell Facebook Credits gift cards. The cards will be available at Target stores across the country beginning Sept. 5.
Facebook Credits gift cards will be sold in increments of $15, $25 and $50. The $15 Facebook Credits gift card has been created exclusively for Target. This a big move for the social network’s virtual currency; which is expected to make up one-third of Facebook’s revenue in the next year.
Facebook has scored a number of deals with gaming companies to allow its members to use Facebook Credits to buy virtual goods through Facebook credits, including partnerships with Zynga, Crowdstar, LOLapps, and RockYou.
The social network also recently struck a deal with Malaysian payments company MOL Global (the company that bought Friendster) to sell gift cards for credits at retail stores in Malaysia and Singapore.
Zynga also made a similar move earlier this year.
Facebook is the world’s largest social network, with over 1 billion monthly active users. Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 weeks, half of the schools in the Boston area began demanding a Facebook network. Zuckerberg immediately recruited his friends Dustin Moskovitz, Chris Hughes, and Eduardo Saverin to help build Facebook, and within four months, Facebook added 30 more college networks. The original...
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