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GinzaMetrics Aims To Bring Simplicity To SEO Software

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There’s no doubt that SEO can be a confusing, yet incredibly important task for businesses both big and small. Enter Y Combinator-backed GinzaMetrics, which is unveiling its “pro-sumer” SEO software today.

GinzaMetrics’ software, which is in private beta, is aimed at being an easy-to-use application that lets companies bring SEO in-house instead of paying agencies do it, which can be costly. Not only does GinzaMetrics save money for companies, but it automates reporting and analytics involved in SEO and promises the same results as an agency.

GinzaMetrics, which can be set up in five minutes or less, allows site owners do per-page SEO instead of just driving traffic to the frontpage. Within the application, users will be able to access ranking data, see how each individual keyword performs on organic search. The software tracks Google and Yahoo! (Bing is coming soon), every day for the top 100 results on the user’s selected keywords.

The startup plans to add paid search support at a later date. And GinzaMetrics integrates with all the major analytics tools including Google Analytics, Omniture SiteCatalyst, Webtrends, and Coremetrics.

Another interesting tidbit— because the company’s founder lived in Japan previously, the software handles Japanese as well as English; and already has a number of Japanese customers.

While GinzaMetrics competes with a number of other software products that automate SEO such as Bright Edge and Conductor, the startup is hoping to differentiate itself as a cost-effective and easy to use alternative. GinzaMetrics offers a free plan, with paid plans starting at $49 per month.

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