SafetyWeb's Free Online Tracking Helps Police Find Missing Kids

Alexia Tsotsis

Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... → Learn More

Monday, August 16th, 2010

Child safety monitoring service SafetyWeb is releasing a free version of its online tracking tool today, specifically for law enforcement agencies.

The SWOT tool allows police to secure the social networking accounts of a missing child and access recent status updates. Basically it tracks recent activity across platforms like Facebook, Twitter, Myspace and any other social networking services a missing child might use to rely information on their whereabouts. The platform also provides instant alerts of its video, social network and photo site tracking.

SWOT got a standing ovation when demoed by SafetyWeb founders (and parents) Geoffry Arone and Michael Clark at the Crimes Against Children Conference last week, which SafetyWeb co-sponsored with Google and Facebook.

This realtime monitoring of  a child’s accounts could be crucial in gathering data leading to a child’s safe return; With over 2000 children going missing daily, free technology that can scour for online traces of missing children is a boon to beleaguered law enforcement officials, as well as frantic parents.

SafetyWeb has recently acquired Odojo as well as announced a $8 million funding round from Battery Ventures and First Round Capital. It shares the child safety and online tracking space with SocialShield and Kidsafe.


Company: SafetyWeb
Website: safetyweb.com
Launch Date: 2009
Funding: $8.75M

SafetyWeb develops cloud-­based, personal security products that help people protect their Privacy, Identity, Reputation and Safety.   SafetyWeb was founded in 2009 by Michael Clark and Geoffrey Arone.

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