• Rival Smartphone Attenuation Videos Vanish From Apple's Website

    Mg Siegler

    MG Siegler is a general partner at Google Ventures and a columnist for TechCrunch, where he has been writing since 2009. Previously, MG was a general partner at CrunchFund. And before TechCrunch, MG covered various technology beats for VentureBeat. Originally from Ohio, MG attended the University of Michigan in Ann Arbor, MI. He’s previously lived in Los Angeles where he worked... → Learn More

    Saturday, July 31st, 2010

    Well this is interesting. One of the key points at Apple’s recent press conference to discuss the iPhone 4′s antenna, was that the problem (called “attenuation”) is not unique to the iPhone 4. To highlight this, Apple showed videos of the problem on smartphones by rival companies. Those videos were then posted to a special antenna page on Apple’s website. Those videos are now gone.

    As you can see on this page, the videos are nowhere to be found. Instead, the page now only shows the overview of the antenna design and test labs. A search of Apple’s website brings up a few of the landing pages where the videos used to be — here’s the Droid X one, for example — but now those just redirect to the antenna design page as well. Odd.

    Here’s what else is interesting: the original page with these videos still does reside on the Canadian version of Apple’s website. Here’s you’ll find the videos for the BlackBerry Bold 9700, the HTC Droid Eris, the Motorola Droid X, the Nokia N97 Mini, the Samsung Omnia II, the iPhone 3GS, and the iPhone 4. However, the Asian version of Apple’s site has the videos removed as well.

    The videos are still up on Apple’s official YouTube channel, but they are no longer featured, and are a little bit trickier to find.

    We’ve reached out to Apple for an official response as to why they removed them from the website. Obviously, they caused quite a bit of controversy – with some rivals, like RIM (makers of the BlackBerry), even responding. Has the threat of lawsuits from rivals forced Apple to take them down? Or did they take them down due to some of the negative backlash they were receiving? Or perhaps Apple is simply trying to move on from the situation — but again, the antenna design and test lab page is still there (though it doesn’t call out rivals specifically).

    At the top of this post, find what the /antenna site currently looks like in the U.S. Below, find what it used to look like — and still does for the Canadian version of the site.

    [thanks Noah]

    Company: Apple
    Website: apple.com
    Launch Date: April 1, 1976
    IPO: NASDAQ:AAPL

    Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook Air) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod, the...

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    Product: iPhone 4
    Company Apple

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