Google CEO Announces Zynga Partnership
Michael Arrington
Jul 29, 2010

When asked about Google’s partnership with Zynga, Mr. Schmidt said “we haven’t announced it” but “you can expect a partnership with Zynga” in the future. Google’s partnership with Zynga was reported earlier by the blog TechCrunch.

That sure sounds like an announcement to me, buried 13 paragraphs deep in an article summarizing an interview with Google CEO Eric Schmidt with the Wall Street Journal. Or an announcement of an announcement. Or perhaps an announcement of an expectation of an announcement.

We broke the news about Google’s investment in Zynga and negotiations around a Zynga partnership with a new Google Games property earlier this month. Neither company has confirmed the news before now. In fact, neither company will discuss it with us at all, even to not comment.

The story was accurate, we’re sure of that. But this is the first official on the record confirmation from either company.

Anyway, expect Google Games to be announced sometime this year. And Zynga will be one of the main game engines populating it. And eventually one of these companies will admit that Google invested in Zynga, too.

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  • Mw

    First

  • http://www.buddify.com Steven O'Brien

    Google – Now indexing your crops.

  • Tom

    Second. Yay?

  • Kevin

    unholy alliance

  • Brian D

    Is it just me, or did google just release an upgrade tot he image seach ?

  • igniman

    Wasn’t this already covered here: http://techcrunch.com/2010/07/27/eric-schmidt-the-world-doesnt-need-a-copy-of-the-same-thing/ Don’t you read techcrunch?

    Anyway, I hope it’s not just a zynga deal, I hope Google builds an open platform for games from independent developers, since facebook has now decided to diss 3rd party games to obscurity.

  • Ian

    Google plans to port Zynga games like FarmVille to Google Me, thereby enticing users to switch.

  • igniman

    True, google needs to grow their user base so badly…

  • Amazon

    yay shitty flash games! we’re throwing money at that! who cares about improving search relevancy, we can just copy whatever bing does like images, search UI, and so on

  • Perceval

    “Google CEO Announces Zynga Partnership”

    First sentence: “Mr. Schmidt said ‘we haven’t announced it’”

    Third sentence: “That sure sounds like an announcement to me”

    Just saying.

  • powerpop

    It seems to me that this will have about as much impact as the deal with Yahoo. What delivery footprint does Google have that would deliver new audiences to Zynga? iGoogle? gmail embedding?

  • Markus

    Zynga is one of the worst companies in the world. How can google do this?
    Just remembering mark pincus famous speech on how to make money.

  • Jim Jones

    Retard that says “first” not the other guy.

  • Jim Jones

    Uh, because they want to make money? Idiot.

  • Jim Jones

    Yes…

  • http://justin-goldberg.blogspot.com/ Justin Goldberg

    This “agreement” will probably be about creating os-independent 3d browser games using html5.

    You heard it here first folks.

  • http://www.liubinskas.com/blog mliubinskas

    I was wondering where I had seen that Zynga logo before and I remembered this;

    http://www.bullguard.com/

    Hmmm, interesting.

  • Jen

    Chrome? Chrome OS? :P

  • Alexia Tsotsis

    +1

  • Atif

    Internet users spend most of their time on Facebook . On Facebook they spent most of the time on games.

    Right move! . Google needs user time on their websites.

    Google games will shift the traffic to Google Ad$en$e domain.

  • Vengu

    Good for Zynga, Great for Adobe

  • keena

    Nope.. It’s not Sh!tty. The fact that android allows flash, and it’s striving to make flash faster on mobile devices – means, this could be a real huge advantage for Google, if Zynga starts to create mobile games for Android.

    In which, Apple can just only sigh* because they don’t allow flash on their platform. And so the Google V Apple continues! http://2su.de/q4p

  • http://www.helixzone.net helix2301

    We knew something like this was coming a few weeks ago when Google announced that they had invested in the company.

  • Sriraj

    What’s this style of writing? Yesterday it was iPhone killer killer from MG and now Announcement of announcement from Mike

  • http://www.macewan.org Robert MacEwan

    I don’ts want no Google cache’n in on ma yard chick’nz.

  • Anon

    Dear Google,

    Welcome to Evil.

    Thank you for joining.

  • jim chun

    What happened to don;’t be evil?

    Zynga is a trashy company. Just listen to the talk the CEO about how he ripped users off and pretty much did things bordering on illegal to grow his business.

    Shame on you goodgle, you can do better

  • http://www.boxeye.co.uk BoxEye

    ..fingers crossed for Google Apps / domain based games! That would be -awesome- ! :D

  • Lu

    it seems to me that facebook slows down these games because they have to go through FB’s servers. this will probably give Zynga more flexibility and more bandwidth to do what they want. teaming up with google was a smart move.

  • http://miniurlz.com/ Ronny Pieri

    Great Blog.Check Out Miniurlz To Make Your Urls Shorter

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