Search engine marketing startup KENSHOO has secured an undisclosed late-stage round of funding from Sequoia’s Growth Fund, the Israeli company announced this morning.
This marks the fourth time Sequoia Capital has injected capital into the company, which claims it is now profitable and has doubled in valuation since 2009.
KENSHOO offers search marketing campaign management and optimization tools (KENSHOO Search and KENSHOO Local are its flagship products) and provide automation solutions for advertisers’ online demand generation needs across channels like Google, Yahoo, Bing, Facebook, AOL, Baidu, and Yandex.
It’s a very crowded market, but with lots of room for growth left, particularly geographically speaking.
KENSHOO currently already operates from nine locations on four continents, including a recently added office in Sydney, Australia. Armed with fresh funds from the famous Silicon Valley VC firm, the company will be opening two new offices in Europe (in Paris and an unnamed city in Germany) and also look at way to expand its presence in Asia.
The new funding will also enable KENSHOO to enter into additional domains such as new social media advertising channels, and enable the development of re-targeting technologies.
Kenshoo is a digital marketing technology company that engineers premium solutions for search marketing, social media and online advertising. Brands, agencies and developers use Kenshoo Enterprise, Kenshoo Social, Kenshoo Local and Kenshoo SmartPath to direct more than $25 billion in annual client sales revenue. The Kenshoo platform delivers Infinite OptimizationTM through closed-loop targeting, universal integration, and dynamic attribution. Kenshoo’s adaptive technology, proven algorithms, and unmatched scale power campaigns in more than 190 countries for nearly half of the Fortune...
Sequoia Capital is a venture capital firm founded by Don Valentine in 1972. The Wall Street Journal has called Sequoia Capital “one of the highest-caliber venture firms” and noted that it is “one of Silicon Valley’s most influential venture-capital firms”. It invests between $100,000 and $1 million in seed stage, between $1 million and $10 million in early stage, and between $10 million and $100 million in growth stage. The firm has offices in the U.S., China, India and...
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