KENSHOO offers search marketing campaign management and optimization tools (KENSHOO Search and KENSHOO Local are its flagship products) and provide automation solutions for advertisers’ online demand generation needs across channels like Google, Yahoo, Bing, Facebook, AOL, Baidu, and Yandex.
It’s a very crowded market, but with lots of room for growth left, particularly geographically speaking.
KENSHOO currently already operates from nine locations on four continents, including a recently added office in Sydney, Australia. Armed with fresh funds from the famous Silicon Valley VC firm, the company will be opening two new offices in Europe (in Paris and an unnamed city in Germany) and also look at way to expand its presence in Asia.
The new funding will also enable KENSHOO to enter into additional domains such as new social media advertising channels, and enable the development of re-targeting technologies.