• Eric Schmidt: The World Doesn't Need A Copy Of The Same Thing

    Alexia Tsotsis

    Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... → Learn More

    Tuesday, July 27th, 2010

    By this point everyone and their mother knows that Google is trying to create a Facebook-type social networking service. It’s been confirmed by Quora’s Adam D’ Angelo, given an ETA by a source internal to Google, and a name, “Google Me” by Kevin Rose.

    And now the The Wall Street Journal reports that Google is trying to get a piece of the Facebook pie, the filling of which is primarily composed of social games, hence the rumored discussions with the newly acquired Playdom, and EA, not to mention Google’s recent $100 million investment in Zynga.

    At this point just about the only person who is still in denial of the existence of Google Me is Eric Schmidt. Schmidt, when asked by the WSJ whether hypothetically Google would create a service which resembled Facebook’s replied, “The world doesn’t need a copy of the same thing.”

    Schmidt went on to state that Facebook was actually good for Google because “Facebook users use more Google products than any other users” which is a valid yet somewhat misleading statement, as the 500 million strong population of Facebook is greater than the United States.

    Schmidt also referenced our scoop on Google’s hooking up with Zynga, proclaiming “we haven’t announced it” but “you can expect a partnership with Zynga.”

    Schmidt’s “The world doesn’t need a copy of the same thing” attitude might have served Google well earlier this year when its reported “Twitter killer” Google Buzz did not actually kill Twitter.

    Facebook did not comment directly on Google’s foray into social, but politely rejoindered that it is looking “forward to seeing what others have to offer” all the while keeping much of its own platform closed to Google searches.
     
     
    Image: Andrew Nilsen/SF Weekly

    Google founders Larry Page and Sergey Brin recruited Eric Schmidt from Novell, where he led that company’s strategic planning, management and technology development as chairman and CEO. Since coming to Google, Eric has focused on building the corporate infrastructure needed to maintain Google’s rapid growth as a company and on ensuring that quality remains high while product development cycle times are kept to a minimum. Along with Larry and Sergey, Eric shares responsibility for Google’s day-to-day operations. Eric’s Novell...

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    Company: Google
    Website: google.com
    Launch Date: September 7, 1998
    IPO: NASDAQ:GOOG

    Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...

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    Company: Facebook
    Website: facebook.com
    Launch Date: February 1, 2004
    IPO: NASDAQ:FB

    Facebook is the world’s largest social network, with over 1.1 billion monthly active users. Facebook was founded by Mark Zuckerberg in February 2004, initially as an exclusive network for Harvard students. It was a huge hit: in 2 weeks, half of the schools in the Boston area began demanding a Facebook network. Zuckerberg immediately recruited his friends Dustin Moskovitz, Chris Hughes, and Eduardo Saverin to help build Facebook, and within four months, Facebook added 30 more college networks. The original...

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    Company: Zynga
    Website: zynga.com
    Launch Date: July 2007
    IPO: NASDAQ:ZNGA

    Zynga was founded in July 2007 by Mark Pincus and is named for his late American Bulldog, Zinga. Loyal and spirited, Zinga’s name is a nod to a legendary African warrior queen. The early supporting founding team included Eric Schiermeyer, Michael Luxton, Justin Waldron, Kyle Stewart, Scott Dale, John Doerr, Steve Schoettler, Kevin Hagan, and Andrew Trader. Zynga’s mission is connecting the world through games. Everyday millions of people interact with their friends and express their unique personalities through our...

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