PopPicks, which is members-only, partners with a retailer each week to feature a collection of products. The Kaboodle community is then invited to vote for the products they like best. After four days of voting, the most liked products are made available to Kaboodle members at an steeply discounted prices for four days or until the inventory is sold out.
While Kaboodle is a little late to the online sample sale game, with the element of voting, PopPicks has a slightly different take on the flash-sales model that Gilt Groupe, Ideeli, Hautelook, Beyond The Rack and others have seen success with. The ability to vote on what clothes go on sale could be a compelling feature to the flash-sales market. Initially, PopPicks will feature primarily fashion apparel and accessories and will eventually broaden its offering to include retail brands in home, beauty and gadgets.