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	<title>Comments on: London&#039;s Gatwick Airport integrates Twitter to solicit customer complaints</title>
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	<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/</link>
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		<title>By: Online Holiday Bookings &#124; Travel &#38; Leisure Articles</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388977</link>
		<dc:creator><![CDATA[Online Holiday Bookings &#124; Travel &#38; Leisure Articles]]></dc:creator>
		<pubDate>Sat, 08 Oct 2011 11:41:49 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388977</guid>
		<description><![CDATA[[...] #split {}#single {}#splitalign {margin-left: auto; margin-right: auto;}#singlealign {margin-left: auto; margin-right: auto;}#splittitlebox {text-align: left;}#singletitlebox {text-align: left;}.linkboxtext {line-height: 1.4em;}.linkboxcontainer {padding: 7px 7px 7px 7px;background-color:#eeeeee;border-color:#000000;border-width:0px; border-style:solid;}.linkboxdisplay {padding: 7px 7px 7px 7px;}.linkboxdisplay td {text-align: left;}.linkboxdisplay a:link {text-decoration: none;}.linkboxdisplay a:hover {text-decoration: underline;} function opensingledropdown() { document.getElementById(&#039;singletablelinks&#039;).style.display = &#039;&#039;; document.getElementById(&#039;singlemouse&#039;).style.display = &#039;none&#039;; } function closesingledropdown() { document.getElementById(&#039;singletablelinks&#039;).style.display = &#039;none&#039;; document.getElementById(&#039;singlemouse&#039;).style.display = &#039;&#039;; } Making nice selection with the Gatwick airport hotelsAdvantage of Booking your Holiday OnlineMore UK Consumers Researching Holidays OnlineGatwick Airport Hotel Car ParkingLondon&#8217;s Gatwick Airport integrates Twitter to solicit customer complaints [...]]]></description>
		<content:encoded><![CDATA[<p>[...] #split {}#single {}#splitalign {margin-left: auto; margin-right: auto;}#singlealign {margin-left: auto; margin-right: auto;}#splittitlebox {text-align: left;}#singletitlebox {text-align: left;}.linkboxtext {line-height: 1.4em;}.linkboxcontainer {padding: 7px 7px 7px 7px;background-color:#eeeeee;border-color:#000000;border-width:0px; border-style:solid;}.linkboxdisplay {padding: 7px 7px 7px 7px;}.linkboxdisplay td {text-align: left;}.linkboxdisplay a:link {text-decoration: none;}.linkboxdisplay a:hover {text-decoration: underline;} function opensingledropdown() { document.getElementById(&#039;singletablelinks&#039;).style.display = &#039;&#039;; document.getElementById(&#039;singlemouse&#039;).style.display = &#039;none&#039;; } function closesingledropdown() { document.getElementById(&#039;singletablelinks&#039;).style.display = &#039;none&#039;; document.getElementById(&#039;singlemouse&#039;).style.display = &#039;&#039;; } Making nice selection with the Gatwick airport hotelsAdvantage of Booking your Holiday OnlineMore UK Consumers Researching Holidays OnlineGatwick Airport Hotel Car ParkingLondon&#8217;s Gatwick Airport integrates Twitter to solicit customer complaints [...]</p>
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		<title>By: Benefit Blusher</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388976</link>
		<dc:creator><![CDATA[Benefit Blusher]]></dc:creator>
		<pubDate>Fri, 12 Aug 2011 07:30:00 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388976</guid>
		<description><![CDATA[This soft golden-pink liquid pearl glides on for a breathtakingly luminous complexion. Twist up &amp; pat on over makeup or wear alone for a dewy &lt;a href=&quot;http://www.cheapbenefitcosmetics.co.uk/benefit-blusher-c-28.html&quot; rel=&quot;nofollow&quot;&gt;Benefit Blusher&lt;/a&gt;luxurious lit-from-within glow. It&#039;s pure pearly pleasure!]]></description>
		<content:encoded><![CDATA[<p>This soft golden-pink liquid pearl glides on for a breathtakingly luminous complexion. Twist up &amp; pat on over makeup or wear alone for a dewy <a href="http://www.cheapbenefitcosmetics.co.uk/benefit-blusher-c-28.html" rel="nofollow">Benefit Blusher</a>luxurious lit-from-within glow. It&#8217;s pure pearly pleasure!</p>
]]></content:encoded>
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		<title>By: Gatwick airport hotels</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388975</link>
		<dc:creator><![CDATA[Gatwick airport hotels]]></dc:creator>
		<pubDate>Wed, 19 Jan 2011 21:12:00 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388975</guid>
		<description><![CDATA[This is an interesting idea. I hope it will improve their service. There are several pros and cons in the idea. It&#039;s a good thing to have easier access but this means that the number of the meaningless messages will rise.]]></description>
		<content:encoded><![CDATA[<p>This is an interesting idea. I hope it will improve their service. There are several pros and cons in the idea. It&#8217;s a good thing to have easier access but this means that the number of the meaningless messages will rise.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ask and Ye Shall Recieve: Dealing with Twitter Complaints &#124; A Slice of Life</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388974</link>
		<dc:creator><![CDATA[Ask and Ye Shall Recieve: Dealing with Twitter Complaints &#124; A Slice of Life]]></dc:creator>
		<pubDate>Thu, 29 Jul 2010 22:12:09 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388974</guid>
		<description><![CDATA[[...] London&#8217;s Gatwick Airport integrates Twitter to solicit customer complaints (eu.techcrunch.com) [...]]]></description>
		<content:encoded><![CDATA[<p>[...] London&#8217;s Gatwick Airport integrates Twitter to solicit customer complaints (eu.techcrunch.com) [...]</p>
]]></content:encoded>
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		<title>By: London’s Gatwick Airport integrates Twitter to solicit customer complaints &#124; Blogle.org</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388973</link>
		<dc:creator><![CDATA[London’s Gatwick Airport integrates Twitter to solicit customer complaints &#124; Blogle.org]]></dc:creator>
		<pubDate>Tue, 27 Jul 2010 17:09:32 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388973</guid>
		<description><![CDATA[[...] on eu.techcrunch.com  &#171; So who won the TechCrunch Europe Summer Pitch Battle? Penny auction site MadBid secures [...]]]></description>
		<content:encoded><![CDATA[<p>[...] on eu.techcrunch.com  &laquo; So who won the TechCrunch Europe Summer Pitch Battle? Penny auction site MadBid secures [...]</p>
]]></content:encoded>
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		<title>By: Sacramento&#8217;s Big Build Will Create a Monstrously Expensive New &#8230;</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388972</link>
		<dc:creator><![CDATA[Sacramento&#8217;s Big Build Will Create a Monstrously Expensive New &#8230;]]></dc:creator>
		<pubDate>Sun, 25 Jul 2010 17:52:07 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388972</guid>
		<description><![CDATA[[...] London&#8217;s Gatwick Airport integrates Twitter to solicit customer &#8230; [...]]]></description>
		<content:encoded><![CDATA[<p>[...] London&#8217;s Gatwick Airport integrates Twitter to solicit customer &#8230; [...]</p>
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		<title>By: The RaxList for July 23rd &#124; raxraxrax.com</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388971</link>
		<dc:creator><![CDATA[The RaxList for July 23rd &#124; raxraxrax.com]]></dc:creator>
		<pubDate>Sat, 24 Jul 2010 00:08:59 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388971</guid>
		<description><![CDATA[[...] London&#8217;s Gatwick Airport integrates Twitter to solicit customer complaints &#8211; As part of its brand relaunch, London&#8217;s Gatwick Airport is going all social media on us by integrating Twitter directly into its customer service strategy. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] London&rsquo;s Gatwick Airport integrates Twitter to solicit customer complaints &#8211; As part of its brand relaunch, London&rsquo;s Gatwick Airport is going all social media on us by integrating Twitter directly into its customer service strategy. [...]</p>
]]></content:encoded>
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		<title>By: DLINKED.COM</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388970</link>
		<dc:creator><![CDATA[DLINKED.COM]]></dc:creator>
		<pubDate>Fri, 23 Jul 2010 18:26:24 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388970</guid>
		<description><![CDATA[Make sure to register now to get notified when this great social network comes live http://tiny.cc/1y8lq]]></description>
		<content:encoded><![CDATA[<p>Make sure to register now to get notified when this great social network comes live <a href="http://tiny.cc/1y8lq" rel="nofollow">http://tiny.cc/1y8lq</a></p>
]]></content:encoded>
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	<item>
		<title>By: Samantha Holgate</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388969</link>
		<dc:creator><![CDATA[Samantha Holgate]]></dc:creator>
		<pubDate>Thu, 22 Jul 2010 19:59:57 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388969</guid>
		<description><![CDATA[Hi Steve,

Thank you for mentioning our Twitter initiative.  If I may, I&#039;d like to respond to three points that you&#039;ve made:

First of all you say that we don&#039;t plan to construct a giant Twitter wall.

We don&#039;t, and that&#039;s not because we think there will be a &quot;riot&quot; or because we think we have anything to hide - far from it.

Instead, there are a lot of families among the 33+ million passengers using us every year, and we can&#039;t have a few people posting inappropriate comments simply with the aim of seeing them appear on screen.

Secondly, you say that Twitter isn&#039;t the only way to complain.   It&#039;s not and I think the point here is that our social media programme is an extension of our customer services strategy.   It certainly shouldn&#039;t be seen in isolation.

However I do think that the instantaneous nature of Twitter means that a lot of problems or concerns will be brought to our attention quickly.   Problems and concerns that we will ideally be able to do something about.

Finally we&#039;re aware that some passengers historically haven&#039;t had the best experience with us, which is why we&#039;re keen to hear ways in which we can make it better.

Only last month our new owners announced a £1 billion airport upgrade programme and we are confident that everyone using Gatwick in future will be pleased with the end result.

Regards, Samantha Holgate (head of airport communications)]]></description>
		<content:encoded><![CDATA[<p>Hi Steve,</p>
<p>Thank you for mentioning our Twitter initiative.  If I may, I&#8217;d like to respond to three points that you&#8217;ve made:</p>
<p>First of all you say that we don&#8217;t plan to construct a giant Twitter wall.</p>
<p>We don&#8217;t, and that&#8217;s not because we think there will be a &#8220;riot&#8221; or because we think we have anything to hide &#8211; far from it.</p>
<p>Instead, there are a lot of families among the 33+ million passengers using us every year, and we can&#8217;t have a few people posting inappropriate comments simply with the aim of seeing them appear on screen.</p>
<p>Secondly, you say that Twitter isn&#8217;t the only way to complain.   It&#8217;s not and I think the point here is that our social media programme is an extension of our customer services strategy.   It certainly shouldn&#8217;t be seen in isolation.</p>
<p>However I do think that the instantaneous nature of Twitter means that a lot of problems or concerns will be brought to our attention quickly.   Problems and concerns that we will ideally be able to do something about.</p>
<p>Finally we&#8217;re aware that some passengers historically haven&#8217;t had the best experience with us, which is why we&#8217;re keen to hear ways in which we can make it better.</p>
<p>Only last month our new owners announced a £1 billion airport upgrade programme and we are confident that everyone using Gatwick in future will be pleased with the end result.</p>
<p>Regards, Samantha Holgate (head of airport communications)</p>
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		<title>By: Steve O'Hear</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388968</link>
		<dc:creator><![CDATA[Steve O'Hear]]></dc:creator>
		<pubDate>Thu, 22 Jul 2010 13:30:18 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388968</guid>
		<description><![CDATA[Ha! Twitter can be both but yes, woops, I did mean cathartic :)]]></description>
		<content:encoded><![CDATA[<p>Ha! Twitter can be both but yes, woops, I did mean cathartic <img src='http://s0.wp.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
]]></content:encoded>
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		<title>By: Jimbo</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388967</link>
		<dc:creator><![CDATA[Jimbo]]></dc:creator>
		<pubDate>Thu, 22 Jul 2010 12:58:56 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388967</guid>
		<description><![CDATA[Lethargic? You mean cathartic?]]></description>
		<content:encoded><![CDATA[<p>Lethargic? You mean cathartic?</p>
]]></content:encoded>
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		<title>By: Martin Barry</title>
		<link>http://techcrunch.com/2010/07/22/londons-gatwick-airport-integrates-twitter-to-solicit-customer-complaints/#comment-388966</link>
		<dc:creator><![CDATA[Martin Barry]]></dc:creator>
		<pubDate>Thu, 22 Jul 2010 12:49:04 +0000</pubDate>
		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24095#comment-388966</guid>
		<description><![CDATA[I think you mean cathartic experience. :-)

And using twitter to provide feedback has a much lower barrier to entry so they are likely to receive:
- a higher volume of messages
- a full spectrum from compliment to complaint. The harder it is to provide feedback the more likely it is the messages skew towards complaints.]]></description>
		<content:encoded><![CDATA[<p>I think you mean cathartic experience. <img src='http://s0.wp.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>And using twitter to provide feedback has a much lower barrier to entry so they are likely to receive:<br />
- a higher volume of messages<br />
- a full spectrum from compliment to complaint. The harder it is to provide feedback the more likely it is the messages skew towards complaints.</p>
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