• Twitter: The World Cup Final Was Our Most Tweeted Event, Ever

    Jason Kincaid

    Jason Kincaid worked as a writer for TechCrunch from April 2008 through 2012. He grew up in Danville, California and later relocated to UCLA in Los Angeles, California, where he studied biology with a minor in ‘Society and Genetics’. You can reach him at jkincaid@gmail.com → Learn More

    Friday, July 16th, 2010

    The 2010 World Cup has come to a close, and you can bet that the team at Twitter is losing slightly less sleep than they have been over the last month. That’s because the global event drove record traffic to the service, resulting in some downtime and other quirks. But it also led to some pretty staggering stats: Twitter has just announced that The World Cup Final marked the largest period of sustained activity for an event in the service’s history, with over 2,000 Tweets Per Second during the last 15 minutes of the match, and 3,051 tweets per second when Spain scored its winning goal.

    To mark the occasion Twitter’s analytics and relevance teams created a nifty infographic tracking tweets over the course of the tournament (the flags denote the number of tweets containing a hashtag for a given country). You can see it above (click it for the full version).

    Other key stats from the World Cup:

    • During the final, people from 172 countries tweeted in 27 different languages.
    • At the moment of the winning goal, people from 81 countries tweeted in 23 different languages. This moment is represented on this Wordle infographic.

    Company: Twitter
    Website: twitter.com
    Launch Date: March 21, 2006
    Funding: $1.16B

    Created in 2006, Twitter is a global real-time communications platform with 400 million monthly visitors to twitter.com, more than 200 million monthly active users around the world. We see a billion tweets every 2.5 days on every conceivable topic. World leaders, major athletes, star performers, news organizations and entertainment outlets are among the millions of active Twitter accounts through which users can truly get the pulse of the planet.

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