Groupon, Twitter, Foursquare, And Yelp Will Convene At The Social Currency CrunchUp

Wednesday, July 14th, 2010

Erick Schonfeld is the Editor in Chief of TechCrunch. He oversees the editorial content of the site, helps to program the Disrupt conferences and CrunchUps, produces TCTV shows, and writes daily for the blog. He is also the father of three adorable children. He joined TechCrunch as Co-Editor in 2007, and helped take it from a popular... → Learn More

Social currency—everybody wants it. It is not about being popular or smart or beautiful (although those things help). It is about influence, and power, and money. On the Internet, social currency takes on new meaning. It is about creating influence by mining social relationships online. For businesses, ultimately, it is about turning those social connections into cash. How you do that and who is doing it well will be the focus of our Social Currency CrunchUp on July 30 at Stanford. (Attendees also get to go to our annual summer bash at August Capital that evening—combo tickets on sale here).

The agenda is packed with startups and investors making social commerce a reality. Groupon CEO Andrew Mason (the king of social coupons) will discuss the dynamics of group buying and discounts with leadership from News America Marketing (the largest player in traditional print, in-store and online coupons). Yelp CEO Jeremy Stoppelman will explain the rise of people-powered local directories and how mobile apps are driving a huge chunk of local search.

Speakers from Foursquare, Twitter, and CityGrid Media will talk about the business side of geo and social apps. Bart Decrem, founder of Tapulous (which was recently bought by Disney) and Shervin Pishevar, CEO of SGN, will delve into game mechanics in social games and apps, in general.

We will explore social currency from every angle: group buying, social influence, virtual currencies, social games, and geo-marketing. Capacity is limited to 500 attendees. The CrunchUp event is during the day. The party at night is for a larger crowd but sells out extremely quickly. CrunchUp attendees also get a pass to the party.

About the Social Currency CrunchUp:
July 30, 2010
9 am – 4:00 pm
Arrillaga Alumni Center, Stanford University
326 Galvez Street, Palo Alto, CA 94305
Get CrunchUp-Party Combo Tickets Now @ Eventbrite: $295 INCLUDES admission for one (1) to the August Capital party and expedited fast-pass door entry. You DO NOT need to purchase a separate August Capital Party ticket if you purchase a CrunchUp ticket. Tickets are non-transferrable, based on availability. Capacity limited to 500 attendees.
All details here.

Please contact Heather Harde or Jeanne Logozzo for sponsorship opportunities and help support our summer tech fest.

Contact Laura Boychenko to request a press pass.

100 MORE TICKETS RELEASED NOW for the summer party at August Capital (Update: sold out):
July 30, 2010
5:30 – 10:00 pm
2480 Sand Hill Road, Menlo Park CA
Get Summer Party Tickets Now @ Eventbrite: $30. Tickets are non-transferrable, based on availability.

We’ll also release a third batch of August Capital summer party tickets on Friday. Tickets will be released weekly in batches. Stay tuned, they sell out quickly.

Person: Andrew Mason
Companies: Groupon, The Point

Andrew Mason is the founder of Groupon as well as The Point, the collective action platform from which Groupon was born. Andrew is originally from Mt. Lebanon, Pennsylvania. Mason moved to Chicago in 1999 to attend Northwestern University and graduated with a degree in music. He went on to attend University of Chicago’s Harris School of Public Policy only to drop out three months later.

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Companies: Yelp, Eventbrite, PayPal

Jeremy co-founded Yelp Inc. in July 2004 with former colleague and friend Russel Simmons. Prior to Yelp, Jeremy was the VP of engineering at PayPal. He left PayPal in the summer of 2003 to attend the Harvard Business School. Upon completing his first year at HBS, Jeremy joined an incubator started by Max Levchin (co-founder of PayPal) for a summer internship. It was there that he was reunited with his old colleague Russel Simmons and the two teamed up to...

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Person: Bart Decrem
Companies: Flock, Tapulous, Mozilla

Bart Decrem is the CEO of Tapulous. Originally from Belgium, he now lives and works in Silicon Valley. His first entrepreneurial venture was at the age of 13, when he started a weekly magazine for Belgium’s leading (only, in fact) underground radio station while working as a DJ there. Bart moved to the US to study law at Stanford University. After graduation, Bart founded Plugged In, one of the nation’s first digital divide programs. In 1999, Bart co-founded...

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Shervin Pishevar is a technology entrepreneur, published researcher, and technology incubation expert and who has raised nearly $40M in venture funding for his startups. He is the founder and executive chairman of SGN, one of the leading social and mobile gaming companies. Currently, Shervin is an active angel investor or advisor in such companies as Aardvark, Thread.com, Gowalla, and Kissmetrics. Previously, Shervin was the founding president and COO of Webs (formerly Freewebs), one of the largest social publishing communities...

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