When Blippy was looking for a little help creating an overview video for their service, I recommended that they take a look at Mountain View based Transvideo Studios. I know executive producer Rico Andrade there fairly well and have seen some of the work they’ve done for Gmail (another), Box.net, Facebook, Mint.com (very dramatic) and others. It’s high quality stuff, and can be aimed at users, partners, advertisers, etc. depending on what audience you want.
We’ve ranted before about the power of a good demo video to tell a story. Cash strapped startups can simply do one themselves with screen capture software and iMovie, or whatever. Or you can spend a few thousand dollars and get something professionally done. Either way it’s just a good way to communicate what your startup does.
Here’s the final Blippy video, which makes the controversial service look quite cute and cuddly (see the Transvideo blog for more details):
Blippy is a service that allows users to automatically share their credit card transactions as they make them. This includes the place the purchase was made, the amount, and in some cases, the item. This is all placed in a social stream where other Blippy users can comment on and “like” the various items. In May 2011, Blippy shut down its service.