Steve Jobs emails: "We will keep making the best computers"

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It’s all the rage these days. You fire off an email to Apple‘s Steve Jobs, the CEO of one of the world’s biggest and most secretive technology companies, and to your astonishment, the great man himself replies.

You then publish said email, sit back and watch as the tech press dissect each and every word.

It’s quite the media spectacle, especially when you factor in that Steve can’t (and doesn’t) reply to every email he receives. But when he does, the replies are usually sparse and occasionally cryptic.

Steve’s reply to my lengthy email was no different.

We will keep making the best computers on the planet. We love it.

Sent from my iPhone

So what did I ask him?

This is where things get a little personal. It wasn’t so much a question as a stream of caffeine-induced consciousness over an issue that has been on my mind for some time. In fact, ever since I lost my first game of Wii Sports.

As some readers will be aware of, I have a physical disability which means I use a wheelchair and have other ‘challenges’, a fact that is largely hidden in the work I do as a journalist. It’s also, thankfully, very much in the background in my everyday life and, for the most part, a non-issue. Technology, and in particular the personal computer/GUI, has played a major role in helping to create this level playing field.

That said, more physically demanding User Interfaces – touch and gesture – have the potential to turn that world upside down. That’s obviously a bit dramatic – there will always be lots of different products on the market – but it’s a possibility nonetheless. What was so wonderful about the PC/desktop GUI era that Steve and the original Mac team helped usher in, is that technology didn’t have to be adapted for me. It just worked, the same as everybody else. Precisely how I like it.

These days, however, Steve Jobs and Apple are driving the trend towards touch and gesture, which can require greater dexterity and physical effort (the scene in Minority Report springs to mind). It’s for that reason, and to the astonishment of friends and colleagues, that I don’t yet own an iPad despite my excitement over the future of Apple’s tablet. I do, however, posses several touchscreen phones and have reviewed many more.

Moving forward, Jobs has described PCs (and the Mac) as ‘trucks’; they’ll still be manufactured but will become less mainstream and more specialist.

It’s with that reference in mind that I fired off an email entitled: I don’t want to be a truck driver.

I’m publishing it here almost in its entirety, minus a few personal details. Also, take it with a slight pinch of salt as I was clearly trying to invoke a response and, hopefully, start a conversation. At least I succeeded with the former.

Hi Steve,

I’m a long time Mac user, having owned my first Mac when I was 16.

I’ve just turned 35.

And the thing is, aside from my electric wheelchair, the Mac is the most important piece of technology in my life, having enabled me to live and work independently for approaching two decades… now a technology journalist.

The Mac has put me on a level playing field with those without a disability, and for that I’m eternally grateful to you and all of the hard working people at Apple. (I was born in 1975, the same year the homebrew computer club was founded, I believe. Great timing, eh?)

But now, your description of the Mac (or PC era) as a truck has me worried. You see, I like racing the same cars as everybody else and winning.

However, the trend towards touch and other more physically demanding interfaces, as magical as they may be, is disenfranchising to say the least. A trend that you are setting with the iPhone and iPad, with your usual artistry and vision. As you know, your influence on the whole industry is huge.

But, it’s also a ‘one size fits all’ vision, with your reluctance to build an iPhone with a physical keyboard and optical trackpad for limited one handed navigation, for example.

(Take a look at the Palm Pixi for inspiration, and by the way, Android can accept both touch and trackpad/scroll wheel navigation, for the most part.)

Or an iPad that comes in 5inch, 7inch and 10inch configurations and a built-in kick stand or clam shell design.

It’s not that I can’t use the existing iPhone or iPad, just not as efficiently as everybody else, so I haven’t invested in either.

Am I now destined to drive trucks forever?

And if so, please keep making the best trucks on the market.

Or will you consider building iPhone/iPads with different form factors?

Just food for thought.


So there you have it.

I’m not quite sure what to make of Steve’s answer, it feels a bit stock. However, after re-reading it several times, he’s probably saying: “we hear you regarding accessibility and form-factors” or “don’t worry, we’ll still be making the best trucks on the market.”

In the end, I’ll settle for either. On the smartphone front, there’s always Nokia, Android, BlackBerry, Palm (HP) and tons of others out there producing devices with varying form-factors and modes of operation. The same will be true for Internet tablets. And I can’t see my MacBook (and future Mac OS updates) disappearing anytime soon.

As Steve says: “We will keep making the best computers on the planet. We love it.”

That’s good enough for me.

  • Henry

    Granted, exciting to get an email back from Steve Jobs. Newsworthy? I think not.

    • jennahs

      Well at least Mr. Jobs reply for more than 3 words this time, And I must say that’s a success already. As for Apple, I believe they’ll continue to innovate and search for that bigger bang on their devices. With that said, this is the future of Apple products.

  • LazyBoy

    Just another Crapple fanboy extolling the virtues and awesomeness of Jobs and Crapple. There is nothing in this article that is remotely newsworthy. Whoopdi-do… you got an email from Jobs!

    • monsterofNone

      is it a sign of an enlightened culture that a guy with disabilities is flamed by the same douche-bag trolls for being a mac partisan as anyone else?

      tricky question.

      • josh

        Equal rights, right?

      • Steve O'Hear

        It’s progress.

      • Snitzelglobin in liederhozen

        I don’t care if it’s “news worthy”, most of techcrunch isn’t. It was an entertaining story, and I enjoyed the read. Douchebags can get their “news” elsewhere.

    • Andrew MacDonald

      Dude, Im sorry to be rude and all that, but your a idiot!!!

      I also have a physical disability, and I think the author makes a very valid point, one which, you everyday ‘normal’ folk might see as not a big deal.

      He put his thoughts to Steve, and the man gave him a reply. Yes it wasn’t an in-depth reply, or any definitive “We’ll always make the Mac in the current formfactor with mouse and keyboard”, but thats not the point.

      Steve brought up and publicly spoke about some of the (personal) difficulties of using predominantly touch based devices, and I admire him for that. I enjoyed reading the article very much.

      We all have opinions, but theres no need to be so dismissive JUST because you didn’t like the contents of the article.

      • Joey Y

        “Dude, Im sorry to be rude and all that, but your a idiot!!!”

        …….you’re. …… an.

      • Andrew MacDonald

        LOL. Big deal!!

        Get yourself a real hobby, instead of making out you are better than everybody else by pointing out grammatical errors.

      • Mike Butcher

        @Andrew MacDonald – exactly, good point.

  • Matt

    Typo in Jobs’ email: “keep” where he meant “start”.

    • Brian

      Windows user? That’s original. :roll: If Mac is so bad, why has Microsoft only copied it, badly, and didn’t even change the keystrokes? You are either using a Mac, or a bad imitation. I enjoyed the article too. Stick with the iPhone over the copy-cat Android devices. Surely there is a mount for it that attaches to wheelchairs? (Good luck finding something like that for a niche product like any given Android clone.) :-)

      • Michael

        Android = first. (I’ve read)

      • Brian

        LOL, sure it was. Nevermind history.

      • not

        Yeah. Have you seen Android phones before 2007? Had nothing to do with Android phones post-2007.

        Cloning doesn’t necessarily mean the name Android phones came into being second. It just means that the iPhone OS and interaction paradigm was cloned.

  • Shishir KS

    Steve says: “We will keep making the best computers on the planet. We love it.”

    [Leaves to Urban dictionary site for looking up the definitions of the word ‘douchebag’… ]

    • les

      Zai love the response. Now off you go, ‘the socialist worker’ is waiting for your piece on marxist view point that macs are too dear.

  • Chris Sainsbury

    You two are pretty harsh – this article is more about the author’s original point in his email than the fact that Steve Jobs replied. He makes a fair point regarding the accessibility of these devices and the fact that some simple adjustments would help greatly. The email from Jobs is simply a wrapper for the article rather than being the main point. He’s actually not extolling the virtues of Apple at all but pointing out fundamental issues with their new line of devices.

    • Steve O'Hear

      Thanks Chris.

      I’m glad somebody *read* the article before rubbishing it.

      • Abhilash

        @steve your email summed up exactly what I have been feeling about the recent apple products.
        The new iphone is too expensive for me, the ipad is too big, the mac mini is too expensive, don’t even get em started on the desktops.

        I want to buy some apple product before I die, but jobs is not giving me any options. All I really want are more options from Apple and not what jobs thinks that I want from apple.

      • Doesn't take a Genius

        200 dollar iPods & iPod touches and $500 Mac Minis and iPads are the good deal from Apple. What are you waiting for, a workstation in a netbook for $250?

      • Russ

        Yea, I agree with the dude above me. The other thing is, if you can’t afford a 99 dollar phone (the 3GS) then you have no business buying smartphones to begin with. It’s a higher-end product and if you can’t afford it then it is what it is. I can’t afford a Lamborghini, but I don’t get angry at them because they make LUXURY CARS not “point A to point B” sedans. And no, you aren’t ENTITLED to the latest and greatest technology for mere pocket change. If you want to have the most cutting-edge hardware then be prepared to pay cutting-edge prices, otherwise settle for tech that is a generation or two outdated and stop complaining.

      • Russ

        As an aside, Apple’s actual COMPUTERS are garbage. I had a 3000 dollar MacBook Pro. Guess what it did for all that money? It broke CONSTANTLY until I replaced it with a cheaper (but better imo) Lenovo T500 that was only $1400. You can also build your own Hackintosh very easily if you really must have OS X and it’s bothering you that badly that you don’t. Again, quit complaining.

      • Abhilash

        Maybe I should have mentioned that I am in India and we don’t get the carrier subsidized and other discounted rates for these gadgets.

        On an average all of apples products are about 15 to 20% more expensive than in the US.

      • Russ

        Or here’s another example to underscore the absurdity of this position: what if the mentally disabled began sending angry letters to popular authors and such complaining that they should make their books simpler to read so that mentally handicapped persons could use them? Would you really expect them to do so? :-/

      • Jim

        @abhilash – It really doesn’t matter where you live, or how much more it costs. It is what it is. If you can’t afford it or don’t like the options, tough. I don’t like the cost of BMW’s, so I don’t buy them.

        Somewhere along the line people got the impression that computer/tech companies exist for YOU specifically, instead of US as a whole.

      • Lando

        On the other hand…
        If you REALLY want an Apple product – what’s stopping you? The price? I think not.

        Save in on some other stuff (candy, tobacco, whatever) and save save save for that magical product.

        Not hard at all.

      • Patrick

        @abhilash – The 3G licenses were only given out a month ago. The carriers in India first need to have a 3G infrastructure in place before the market is ready to accept smartphones. Wait for 5 years and you’ll see the Indian market fast catching up with the latest smartphones at subsidized rates.

      • Venki

        The average salary of most of the Indians is less the price of iphone. While here in the US, we can get an iphone for $200 with a 2 year contract , you got to spend your 1 or 2 month’s salary to get an iphone in India. It’s like spending more than $4000 for an iphone here. How many of you would be ready to do that? Blame it on the currency rate. As the above person has said, in a few years iphone may be available at a subsidized price from your cell phone operators.

      • Debra Bouchegnies

        @Chris Sainsbury: agreed, I felt the fact Steve replied provided the opportunity for Steve to address some rather profound issues that folks with disabilities will have to face, it never even occurred to me and I’m shocked so many entirely missed the point of this article. I’m going to post the following to twitter (from @dbcsg): “Steve O’Hear discusses how growing trend of touch and gesture UI’s will impact the #disabled: plz RT”. anyone who really gets the point of this article, please RT on twitter.

      • Debra Bouchegnies

        BTW used “@sohear “in tweet

    • Brian Shin


      I too really enjoyed your article, namely because of your perspective as a person who may not benefit as much from a touch/gesture driven interface.

      My first job was as a programmer for the government and my supervisor was a fantastic programmer who happened to be blind.

      Ever since then, I have been aware that user interfaces need to be just that: interfaces for users.

      It was really enlightening to hear your view on a different type of user experience.


  • Andreas

    Sorry, but I think Jobs’ response is interesting indeed as it demonstrates the mind boggling arrogance of these people in Cupertino. Let’s hope for the competitors.

    • Brian

      What was at all arrogant about it? Dude asked if they are going to keep the mac as it is or try to make some funky HP type POS just because they ‘can’ make the screen all touch, etc… SJ said they aren’t planning to quit making Macs. (Duh, just as they finally have the largest unrestrained monopolist on the ropes, and hardly any serious computer users are buying anything BUT Macs, and for good reason.)

      I wrote to SJ and asked for a development environment for iPod. It took a few years, but he sure delivered.

    • Brian

      And he responded to me way back then too. At least I think it was him, it was characteristically short. I didn’t publish it or even tell anyone. Basically, he said, I think you will like what we are working on now. That was about 2 years before the (free) iPhone SDK shipped.

  • Bryant

    It’s always inspiring to read articles such as this one. Makes the world of technology a bit more realistic and jolly vs. the usual money making firm related articles. Post more of these! I’m looking forward to reading more inspirational articles.

  • rinkjustice

    I think what Jobs is saying is

    “you’ve made the right choice. You are using the best computers on the market. If you stick with us and our product formfactors (whatever we decide they are) you will continue to be right.”

    • Steve O'Hear


      I’ve already let the side down then. I don’t use an iPhone. It’s Nokia E series and HTC (Android) for me these days.

      • rinkjustice


  • cybergabi

    Thanks for this note, Steve. This is stuff the average person doesn’t think about a lot. I like it that you made us.

  • James

    The response from Steve Jobs is of minimal significance, the article itself is good and raises an important issue and one that I hadn’t previously considered, so thank you. Hopefully accessibility will be improved on smart phones.

  • LazyBoy

    If the article is about (as everyone seems to be saying) that Apple need to consider their direction when it comes to accessability and your experience with some of Apples new products and the direction they are taking, then don’t wrap it in cotton wool and make it a feel good piece. Approach the topic with the zeal it deserves and face Apple front on… confront them with the realisation that they are seemingly alienating a sizable portion of the market with their “we know what everyone wants” attitude. I appreciate my first comment may have been a little over the top, however I struggled to see any real meat to the article. It was not confronting, and nor did it give an informative view of how these devices are making you feel disenfranchised (as you seem to be). As you rightly point out, there ARE a plethora of devices on the market that are more than capable of meeting most (if not all) of your needs.

    • Steve O'Hear

      It was as much a homage to the PC/GUI era that I’ve built a career on, than bashing Apple. It wasn’t dressed up in cotton wool, but accurate to what I think and how I feel.

      But I appreciate you taking the time to explain yourself properly. Not such as LazyBoy after all.

    • Brian

      Uh, except they do know what people want. Or else all the bazillions of people all over the world waiting in line are all ‘fanboys’. Yeah, that’s it… And all the Billions of dollars apple is making hand over fist, now worth more than Microsoft (any yet there is no monopoly except MAYBE on iPods) that is because people are so stupid, right?

      Get help.

  • Russ

    I really feel for the author of this article on a personal level. If I was disabled and unable to use technology (which I thoroughly love doing) then I’d be rather upset as well, but you’re asking too much. The entire fundamental design principle behind the iPhone is that it’s a touch-based device exclusively. The other thing here is that ergonomics is mostly about designing products for the needs of the majority. Products that assist the disabled are specialty items with their own purpose outside of ergonomics. You can’t expect Apple to come out with additional iPhones (the design of which would be undermined) simply so that they appeal to maybe 3-8% of the potential userbase. I’ve got a suggestion, Steve. If you want to be able to use an iPhone then start contacting some of the fine third-party accessory manufacturers that produce iPhone-compatible products. This seems like it would be their niche and I’m sure some would be MORE than happy to have such an idea given to them. Again, I understand why you’re upset but you’re merely acting out of anger and not really using your head. I’d be angry myself, but your actions and the way you’ve expressed yourself are currently counterproductive for reaching goal. I *really* hope you’ll take my advice and contact another company and see if they might be interested in making iPhone accessories that cater to the needs of the disabled, but that is not something that Apple should be held solely responsible for. What if disabled people began shooting off angry letters to Nintendo because the Wii is difficult for them to play? See what I’m saying?

    • Steve O'Hear

      You’ve completely missed my point.

      I’m merely making an observation: the PC/GUI era accidentally created a level playing field for me, and the touch/gesture era is disrupting that – to varying degrees – or more specifically, Apple’s specific one-size-fits-all approach.

      I’m not “angry”.

      And, on a design point of view, an iPhone that could be used some of the time one-handed or one with a physical qwerty would be welcomed by more than the 3-8% (not sure how you got that figure) of “disabled” people. Android is doing a pretty good job at this.

      (Oh, and how about a user swappable battery while we’re at it, or microUSB, or expandable storage.)

      And, for the record, I can use an iPhone, just not one with the ruthless efficiency required to be my primary option.

      • Russ

        You’re missing the point actually. ;-) The iPhone can’t have a keyboard because the entire point is that it is TOUCH ONLY! Other manufacturers can include QWERTY keypads if they want, but that is not what the iPhone is. The iPhone is a touch device. Get what I’m saying? That’s like asking Nintendo to release a version of the Wii which can’t sense motion because some people can’t move. When the entire point of a Wii is that it senses motion. You are very obviously angry and I get that, but mellow out man. I’m really just trying to help you. Plenty of companies would be happy to make money selling devices that make certain products easier to use for people such as yourself. Apple simply cannot release a product that panders to every whim that is expressed to them on a medical basis. And they could add a swappable battery, but that would require a larger chamber with a removable front to house battery. They could add a microSD slot and controller, but that would also increase the size of the device. Same goes for a mini-A USB port or any such thing. Plus there are power issues, any device you add is gonna suck juice from the battery. There are reasons behind these engineering choices, my friend. If you want some other features/design then get something else, ya know? :-D

      • Steve O'Hear


        I repeat, I’m *not* angry.

        Your Wii analogy doesn’t work. A physical QWERTY keyboard on an iPhone would, for many people, enhance its application within the existing mode of operation – the device already has a soft qwerty keyboard. It doesn’t change the game play as in a Wii.

      • Russ

        Well you seem angry to me in your letter and replies, my apologies. And that’s all well and good that some would like to see it with a QWERTY unit mounted on the front, but that’s not what an iPhone is! Some of us want our iPhones to be touch-based only. That’s one reason I enjoy mine and if I wanted a phone with a keyboard then I’d get one (which the iPhone is not and was never intended to be, just as Wii was never meant to be a motion-disabled console). Also, consider what a full QWERTY chicklet would do to the size of the iPhone and ultimately the screen size. One of the major benefits of a touch-only device is that the vast majority of the front is all dedicated to the screen. In fact, the iPhone is “all screen” so to speak.

      • Russ

        By the by, there was a device that was essentially a gamepad with a slot for your iPhone in the centre. It would effectively add a joystick and digital pad/buttons to the face of it for more serious gaming applications. I can’t imagine why a similar third-party keyboard accessory couldn’t also be developed for the iPhone. Like you said, that would appeal to a lot of people. E-mail Griffin or someone and give them the idea. Don’t know of a company in the world that doesn’t like making money by exploiting a viable market by giving them something they genuinely want. :-D

      • Brian

        I really don’t get how you think the author was angry. Try re-reading the nice, thoughtful, practically adoring letter he sent.

      • Russ

        Brian, you need to stop saying ignorant crap to me. I apologized to this fine gentleman (Steve) about having misinterpreted the tone of his messages. If you keep saying dumb stuff to me I’m just gonna keep burning you and making you look foolish. Steve knows the score, I agree with some of what he’s saying and I think the discussion we had in this particular thread was quite pleasant. Two sensible and rational people who are educated on the matter having a peaceful exchange of ideas. I don’t really see Steve as a blind fanboy, but I can’t say the same of you my friend. As for Steve, lemme reiterate that I apologize for thinking that you were angry. Often hard to tell what the tone of something is on the net. Same thing happens with sarcasm a lot of the time. No hard feelings eh, dude? <3

      • Steve O'Hear

        Of course not :)

  • Job descriptions

    Steve you got something different from others m,, you have nice way of explanations. great@!!keep itup

  • netster

    Hello Steve!

    Very inspiring post :) and it’s great to have response from Jobs.

    I hope Apple would continue making great computers, more choices and affordable for everyone.


  • helix2301

    Its got to be cool get an e-mail from Jobs himself that is really cool man. I think I would be floored if I got an e-mail back from Bill Gates. Good for you man.

  • Zai

    Lolz, yet another mac lover.
    What Fun when I see people using “Mac Laptops” costing $1500 and when you see their Mac screens they are running Windows using virtual machines :D
    Is Mac just to showoff? yea a nice gadget maybe to impress someone that you are unique and “rich” and can definitely afford Mac.

    • Steve O'Hear

      I can afford three Macs!

    • Russ

      Heh, when I had my MacBook Pro it ran Gentoo Linux primarily, as all my machines do. Biggest waste of money ever in my opinion. <3 my Lenovo.

    • Brian

      That’ a riot. When I see people using MacBooks, they are typically NOT running windows. Of course, if they did, it would run faster than any Lenovo ever made. A comparably *priced* (not comparably made however) is actually MORE expensive. I know Dell isn’t the best PC example, the entire company is as clueless as Michael Dell, but still. It’s a tough claim to say Apple is overpriced. Really? Maybe if you are only using a computer to look at pictures of the grandkids. Then again, nowadays, the best computer for that is the iPad. Maybe this is why you are such an angry PeeCee user?

      • Brian


      • Russ

        Lol, Gentoo Linux is not Windows. And what’s your logic? You do realize I repair both Apple machines and other brands for a living, right? I’ve seen the insides of more Apple machines than you’ve even been near, kid. There’s nothing special about them at all. Foxconn mainboard + Hynix RAM + a low end Chinese produced screen that is glued in like every other machine in the world. By the way, buddy, I owned a top of the line MacBook Pro for about 2 years myself before I got tired of it breaking. lol, idiot. I really do want you to explain how an Apple machine runs something “faster” as well. Please, elucidate. PS: I’m literally loling at you right now. You’re a joke. :-P

      • Russ

        So you’re saying an Apple machine is somehow capable of more floating point operations? Or what, their nVidia chipsets have some magical property that makes them more powerful than identical chipsets in other machines? Oh wait, Apple underclocks their GPUs! HAHA. Or how about the wifi? You think one Atheros chipset is different from another? Or one ICH10 northbridge/southbridge combo? Funny stuff, dude. By the way, every Apple machine I’ve ever taken apart has been poorly assembled. The idiots they have building them can’t even properly apply thermal paste, kid. XD When I’m done with an Apple machine the core CPU temp drops by about 5-6C on average because guess what? I know how to apply thermal paste and don’t cake it on so that it acts as an insulator instead of a conductor. Oh and Apple doesn’t produce a desktop even HALF as powerful and competitively priced as something I can build on my own. Do they even offer liquid cooling and overclocking options? Hahaha. Or how about Hydra brand-agnostic multiple GPU configurations? Do you even know what that is? Sorry dude, but you’re just a noob. Plenty of people have a reason to wanna use OS X and that’s fine, but Apple hardware is NOTHING unique now that they’ve switched to x86 architecture. It’s all the same crap on the inside, I’m afraid. And OS X is still years behind Linux so, you know, bite me. ;-)

      • commun5

        I’ll bite. Now we know why your MacBook Pro kept breaking down. It’s because you kept taking the machine apart and reapplying thermal paste [and God only knows what else you were doing to it]. If you hadn’t done all that crap, you would have been able to take advantage of your warranty or AppleCare policy and get Apple to fix or replace your machine.

  • Crig Edmonds

    Steve Jobs response. Absolute class. Simple short and to the point.

    • Brian

      Yes, and no promises. Under promise and over deliver is Apple’s way. After years of Microsoft vaporware, you would think people would value this more. Especially windows users.

      When is ‘Windoze Phone Seven’ _supposed_ to ship? When do you think it actually _will_ ship? Or does anyone care?

      • Russ

        I don’t use Windows because it’s an inferior operating system for development purposes. Same reason I don’t use OS X. But you need to look up the definition of “vapourware” because you’ve used the term incorrectly. Come back and comment on technology once you’ve gotten out of junior high and have actually written code or you know, seen the inside of a single machine that wasn’t a toaster. XD

  • Scott Yates

    Thanks for opening my eyes about this. I was thinking the iPad would be better for those who have difficulty operating a keyboard and a mouse. It probably is for some, but clearly not for all.

  • Steve

    Just stop being handicapped.

    -S Jobs

    • Steve O'Hear


      I’m working on it!

  • rlsimmosnjr

    it must be a little frustrating to write something fairly straightforward and have so many interpretations/misunderstandings. Thanks Steve for a better than expected article, you have my admiration, though the headline misled as to the articles focus. To any fanboys, use the right tool for the process you’re involved with. Vocal adulation for tools is like a carpenter going on and on about his new hammer, interesting for about a minute.

  • ian

    If according to dictator Jobs, Apple make the best computers/phones, how comes their are numerous complaints ( the number is rising ) gizmodo )) about yellow spots on the new iphone ? How comes there are now complaints about losing reception when you hold the phone wrong ? How comes MG Ziegler goes missing when there are problems with his beloved iphone ? ;)

    • kevwright

      Well, one reason is that Apple haters read about a few people having issues, and repeat it all over the internet without ever touching an iPhone 4.

      Another is that very few other companies sell 1.7 million of a mass produced product in 3 days.


  • Roman

    Steve, though I strongly dislike Apple, I have no problem with you liking the products. What really annoys me is the stunning arrogance, vanity and may I say rudeness of Jobs!

    There is a customer opening up his heart about how Apple products helping him in his everyday life and how much he loves using them and in return he gets a oneliner that basically says “we know we’re awesome.”

    It would have been less rude to not answer at all, after all nobody expects the CEO of Apple to answer all mails he gets from customers. But this short and cocky mail without even a “thank you for liking our products” or “this really makes us love what we do” or even some regards, just bragging about how the make “the best computers” (which is a biased opinion to say the least and highly debatable) just shows what a self-opinionated douchy pricks Jobs is!

    • Brian

      Except we all know they do make the best computers. That’s why practically anyone who can possibly afford one has one already. That’s why everyone wants one, and why Apple’s customer satisfaction ratings, stacks of awards, obvious tech leadership going back decades, stock price, excitement, new products, etc… all point to it.

      Apparently you really like your Linux or Windoze box, that’s fine, but why do you find the need to troll Apple articles looking for ways to turn a very positive story into some lame attempt to bash Apple for no stated reason? Worried that your tech skills are already obsolete? It happens.

      • Russ

        That’s pretty funny actually. I’ve owned a MacBook Pro which had the very best specs available at the time and it was grotesquely overpriced and broke constantly. I can afford any laptop on the market right now if I’m so inclined and I wouldn’t touch an Apple computer with a ten foot pole, nublet. And don’t talk about Linux. You know NOTHING about Linux so shut your mouth, child. XD

      • Russ

        Oh and for the record, I use both an iPod and an iPhone. I’ve also got my iPhone 4 on preorder right now I am happily awaiting its arrival. I’ve nothing against Apple as a company. I’m just not a fanboy of any sort. I support companies and buy products to the extent that said companies/products are worth my effort. And Apple’s COMPUTERS are not fit for anyone who actually know something about technology. Although, of course, if you’re the sort of dude who can’t work in a real UNIX-like environment that isn’t all watered down then please buy an Apple machine and enjoy being mediocre.

      • Steve O'Hear


        You lost me with that last paragraph.

        Nothing but a troll.

      • Roman

        @Brian – June 24th, 2010 at 4:37 pm UTC

        For whatever reason I cant reply directly to your post! Where did I bash Apple products? I merely stated that I don’t like Apple!

        As for your statement that “we all know that they make the best computers”, that might be true for you, but it simply isn’t a fact. It’s just a statement of your stupid Apple-fanboy zealotry! Apple gives a good user experience, but they control your every move and you can’t modify your product according to your wishes!

        But what I was really complaining about was the self-important and cocky tone in which Jobs responded! Even if it where true that Apple builds the best computers, which it isn’t, there is a German proverb that Jobs should consider: “Self-praise stinks!”

      • Roman

        Apparently I CAN reply after all, so ignore my first line!

      • Russ

        @Steve, how is that trolling? OS X just really isn’t as fit for developers and hackers as Linux is in my opinion. Not saying you don’t know what you’re doing or anything. Plenty of skilled guys use OS X, but there’s only so much you can really learn with it. It’s semi-open, but not nearly as open as Linux, etc… Plus having to use DarwinPorts and the like to obtain some essential software can be a real pain. I really did own a MacBook Pro ya know, didn’t care for it. That’s not even mentioning that Cocoa (that still the UI lib?) and Objective-C aren’t particularly industry standard, so to speak. And keep in mind I’m really only insulting the hardware coupled with the markup. I really have seen and repaired an immense number of Apple machines. They have a tendency to break fairly often, but I guess I only really see the broken ones anyway? o_O And there is nothing unique about them internally. Slick cases though, no denying that they look amazing. They’ve also got great form in terms of size and just the way they feel. And keep in mind I use Gentoo as well. So to me anything that doesn’t entail building all your major utilities and configuring essential things by hand is “watered down.” I say the same thing about other Linux distros as well. :-P Not trying to offend you, but I did mean to poke at Brian a bit. To me he just seems like the typical cliche “Apple fanboy” with no real substance backing it up. If the posts bug ya feel free to delete them though. Not trying to make waves with you personally or anything. Like I said, you know what’s up. ^_^ Oh and as for the iPod and iPhone remark that’s the straight up truth too. iPod = the best PMP on the market and the iPhone is the best handset available through AT&T (which I have).

      • Steve O'Hear

        “And Apple’s COMPUTERS are not fit for anyone who actually know something about technology.”

        That’s trolling ;)

        But, seriously, not offended at all.

  • Steve Jobs continuerà a fare bellissimi furgoni | setteB.IT

    […] lo ha confermato ad un redattore di TechCrunch che gli ha scritto, probabilmente in forma privata. Non sia mai che il CEO di Apple risponda alla […]

  • Brent

    What Steve means is this… “Sorry we can’t cover all the bases here, we’ll keep bringing you the best trucks.”

  • xploited

    Although I generally dislike Apple fanboys, your story is sincere and inspirational.

    After reading both your original email and Steve’s response, for me it’s obvious that he didn’t read your email to the end.

    He probably stopped reading after the first 3 paragraphs and logically replied with a “we are delighted that our technology is so helpful to you, we will keep working in the same direction” manner.

    p.s. I also agree that Apple got kinda stuck up on their touchscreen success. Touchscreen is good for many things, but where would we be without keyboards?

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