Coca Cola vending machine with 46-inch touchscreen

Serkan Toto

Dr. Serkan Toto is an independent consultant and advisor focusing on Japan’s web, mobile and social gaming industries. Based in Tokyo, he works together with financial institutions and startups worldwide. Serkan has been the Japan contributor for TechCrunch.com since 2008. He is sept-lingual, holds an MBA and is a PhD in economics. → Learn More

Thursday, June 24th, 2010

If you needed more proof that touchscreens are becoming ubiquitous, look at these new vending machines Coca Cola is planning to set up in all over Japan by year-end. They feature 46-inch LCD touch panels (1m high, 57cm wide) instead of buttons or knobs.

The idea, according to Coca Cola Japan’s executive vice-president Murata, is to make buying drinks from vending machines more fun for customers and to make sure the new model really stands out of the many machines in the country (Japan has the highest number of vending machines per capita in the world).

And to achieve that, the company also throws in an advertising/digital signage function for businesses that rent the machines. It will also be available to display maps of the surroundings and to let people download information from the machines onto their cell phones. Currently, there are almost a million vending machines selling Coca Cola in Japan.

Sorry for the small picture – it’s the only one available currently.

Via Asahi [JP]

Hat tip to Akky Akimoto from Asiajin.

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