• Zynga's FarmVille Now Rolling Out To The App Store

    Wednesday, June 23rd, 2010

    Jason Kincaid currently works as a writer at TechCrunch. He grew up in Danville, California and later relocated to UCLA in Los Angeles, California, where he studied biology with a minor in ‘Society and Genetics’. You can reach him at jkincaidtc@gmail.com (he has other addresses too, so don’t worry if you have a different one). → Learn More

    Earlier this month at Apple’s WWDC keynote, Steve Jobs invited Zynga CEO Mark Pincus to show off a new iPhone application: FarmVille. The smash hit, which until now has been available exclusively on the web (mostly Facebook) is finally coming to the iPhone, and it’s going to make a killing. As MacStories first noticed, the game is now available in the New Zealand App Store, and appears to be propagating to other countries worldwide — expect it to go live in the US later this evening.

    Upon launching the game, users are asked to enter their email address to join FarmVille Mobile. You’re then asked to log in via Facebook Connect (so you can access your existing farm and friends), and whether or not you want to enable push notifications so you can get immediate alerts whenever you have crops ready to harvest (addicts will love this). The game seems to have made the transition to the iPhone pretty seamlessly — navigating your farm using the iPhone app is easy, and you can use pinch-to-zoom to hone in on a particular area. Executing an action usually just involves tapping on a patch of land.

    The game is free, and will probably make a killing on in-app purchases. I give it 24, tops, until it’s the number one app on the App Store.


    Company: Zynga
    Website: zynga.com
    Launch Date: July 2007
    IPO: NASDAQ:ZNGA

    Zynga was founded in July 2007 by Mark Pincus and is named for his late American Bulldog, Zinga. Loyal and spirited, Zinga’s name is a nod to a legendary African warrior queen. The early supporting founding team included Eric Schiermeyer, Michael Luxton, Justin Waldron, Kyle Stewart, Scott Dale, John Doerr, Steve Schoettler, Kevin Hagan, and Andrew Trader. Zynga’s mission is connecting the world through games. Everyday millions of people interact with their friends and express their unique personalities through our...

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