uSamp (short for United Sample), an Internet panel company with offices in Los Angeles, India, Connecticut and London, this morning announced that it has closed a $10 million Series C round of financing. The funding round was led by Boston-based OpenView Venture Partners.
The capital injection will be used for expansion through acquisition, development of its Web-based panel management platform and other social media technology enhancements.
The company currently boasts a database of 2 million active global panelists for the market research industry. Top segments are said to include automotive, entertainment, financial services, food and beverage, gamers, telecommunications and travel.
(Source: press release)