BattleTag is… Lazer Tag, reborn

Devin Coldewey

Devin Coldewey is a Seattle-based writer and photographer. He has written for the TechCrunch network since 2007. Some posts he’d like you to read: The Dangers of Externalizing Knowledge | Generation i | Surveillant Society | Choose Two | Frame Wars | The User’s Manifesto | Our Great Sin His personal website is coldewey.cc. → Learn More

Monday, June 14th, 2010


I’m not sure what I just saw, but at Ubisoft’s press conference, a bunch of people were running around shooting lasers at each other. It’s… Lazer Tag, except it keeps track of your wins and losses. And you can reload, and make your shots different? It’s not clear. The man has an accent, and the concept is bafflingly… familiar.

It’s called BattleTag, and pretty much all I can tell you about it is that it’s coming out at the end of the year and each package has:

  • 2 guns
  • 4 tags
  • 1 connect
  • 2 harness

I don’t know what those do, do don’t ask me. Googlize it! I’ll put some video here later. Maybe.

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