Google Pays $75 In Gift Checks To Test New Blogger Features On Windows PCs

Robin Wauters

Robin Wauters is the European Editor of tech blog The Next Web and lead editor of Virtualization.com. He was a senior staff writer at TechCrunch until his departure in February 2012. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in... → Learn More

Friday, June 4th, 2010

At least 18 years old? Own a Windows PC? Have 60 minutes to spare?

Google wants you to test usability of its Blogger service on your own computer, and is prepared to give you $75 in American Express gift checks if you participate in a screen sharing session and a phone call with some of their people. Also, you must allow them to record audio or video of said session.

We think you can keep your clothes on, but have been unable to confirm.

On the sign-up page, Google explains that you can register to participate in a usability study and provide feedback on “something that’s currently in development”. It’s unclear what those new developments entail, and participants are required to accept the company’s Usability Non-Disclosure Agreement.

Google only says the study will “help the Blogger team better understand your needs in order to incorporate them into future product enhancements”. It’s anyone’s guess what those are, but considering the fact that they’re specifically asking for users who have computers running Windows 7/Vista/XP/2000, we daresay it concerns a desktop client of some sort.

Product: Blogger
Website: blogger.com
Company Google

Blogger is a blog publishing platform formerly known as Pyra Labs before Google acquired it in February 2003. Blogger blogs are mostly hosted internally with the “dot Blogspot” domain but they can also be hosted externally on a user’s own server. Blogger provides bloggers with a WYSIWYG editor that allows them to drag-and-drop widgets, change fonts and edit page elements. Also, Feedburner’s feed management tools are tightly integrated with Blogger blogs due to Google’s recent acquisition.

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Company: Google
Website: google.com
Launch Date: September 7, 1998
IPO: NASDAQ:GOOG

Google provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of online tools and platforms including: Gmail, Maps, YouTube, and Google+, the company’s extension into the social space. Most of its Web-based products are free, funded by Google’s highly integrated online advertising platforms AdWords and AdSense. Google promotes the idea that advertising should be highly targeted and relevant to users thus providing...

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