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  • Zecco Introduces Stock Trading Widget On StockTwits And Firefox

    Erick Schonfeld

    Erick Schonfeld is a technology journalist and the executive producer of DEMO. He is also a partner at bMuse, a product incubator in New York City. Schonfeld is the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily... → Learn More

    Tuesday, May 25th, 2010

    If you like to trade stocks, chances are you do your research on sites like Yahoo Finance, Google Finance, or even StockTwits to find ideas, and then you go log into your brokerage account to execute a trade. Or maybe you get distracted by a dancing bear on YouTube and never buy or sell that stock.

    Online discount brokerage Zecco wants to make sure you can trade anywhere on the Web, whenever the feeling hits you. Today, it is releasing Zap Trade with StockTwits, and as a Firefox add-on. On StockTwits, there will now be a Z button which will launch a Zecco trading widget. The widget allows customers to place stock trades without going back to Zecco. Trade, Tweet, Repeat.

    Zecco also has a Firefox add-on which overlays a Zecco trading widget onto any site. The add-on works particularly well with financial sites such as Bloomberg, CNNMoney, MarketWatch, Google Finance, and even parts of competing broker sites like E*Trade and TD Ameritrade. If it identifies a stock ticker on one of those sites, it will pre-populate the trading widget with that stock’s symbol.

    Company: Zecco
    Website: zecco.com
    Launch Date: July 4, 2006
    Funding: $35M

    Online investing companies Zecco and TradeKing have merged. The combined company and offering have continued under the TradeKing brand at http://www.tradeking.com. Options involve risks and are not suitable for all investors. Please read Characteristics and Risks of Standardized Options available at www.tradeking.com/odd. Online trading has inherent risk due to system response and access times that may vary due to market conditions, system performance, and other factors. An investor should understand these and additional risks before trading.

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    Company: StockTwits
    Website: stocktwits.com
    Launch Date: 2008
    Funding: $8.6M

    StockTwits is a social, stock micro-blogging service. StockTwits is an open, community-powered idea and information service for investments. Users can eavesdrop on traders and investors, or contribute to the conversation and build their reputation as savvy market wizards. The service takes financial related data and structures it by stock, user, reputation, etc. Log into the site with your Twitter details or download the StockTwits Desktop and you will be joining a community where market participants share their very best ideas in...

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