Apple Files For "iTunes Live" Trademark

Sunday, May 9th, 2010

Robin Wauters currently works as a staff writer for TechCrunch and lead editor of Virtualization.com. Aside from his professional blogging activities, he’s an entrepreneur, event organizer, occasional board adviser and angel investor but most importantly an all-round startup champion. Wauters lives and works in Belgium, a tiny country in Europe. He can often be found working from his home or... → Learn More

Apple has been filing applications for quite a number of trademarks lately, most of which get rigorously tracked and dissected by sites like PatentlyApple.com, among others. But somehow, the most recent applications filed by Apple trademark correspondent Lisa G. Widup have gone unnoticed. Until today.

Looks like Apple earlier this week filed for trademarks for iTunes Live, which might mean nothing but could also be an indication that the Cupertino company is about to ramp up its featured live music sessions offering on iTunes, mainly live performances pre-recorded at special concerts at Apple Stores around the world (so far there have been in-store gigs in London, Montreal, New York, Tokyo, Sydney and Munich).

The mark consists of the stylized words “iTunes Live” (see image up top) and was filed under two separate classes:

- Online retail store services in the field of entertainment featuring prerecorded musical, audio and audiovisual content

- Entertainment services, namely, arranging and conducting of concerts and live musical performances

Might not mean anything, but that shouldn’t stop music fans from hoping for more in-store concerts on iTunes in the near future.

Product: iTunes
Company Apple

iTunes, Apple’s digital media player application, was introduced in January 2001. The application allows you to organize and play your digital music and podcast files. iTunes is available as a free download for Mac OS X, Windows Vista and Windows XP. iTunes is able to interface on the iPod digital media player and on Apple’s mobile device, the iPhone

Learn more
Company: Apple
Website: apple.com
Launch Date: January 4, 1976
IPO: February 12, 1980, NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer, Inc. to Apple, Inc. in January 2007. Among the key offerings from Apple’s product line are: Pro line laptops (MacBook Pro) and desktops (Mac Pro), consumer line laptops (MacBook) and desktops (iMac), servers (Xserve), Apple TV, the Mac OS X and Mac OS X Server operating systems, the iPod (offered with...

Learn more

Sponsored Ads

blog comments powered by Disqus

Sponsored Ads

Sponsored Ads