Yesterday we reported on Zynga’s plans to launch a social gaming network called Zynga Live as part of its efforts to distance itself from Facebook.
Zynga is also pulling away from other social networks, it seems, including Tagged. They announced the imminent shutdown of YoVille on Tagged earlier this week, and announced plans to let users play the game directly on YoVille.com shortly. Zynga has also launched Farmville.com independently, last year, but its other games remain siloed in other social networks.
In the initial notice, Zynga told players “As a thank you for playing, Zynga would like to offer Yoville players a generous Welcome Package to get started on Zlive.” That was the first time, as far as we can tell, that Zynga publicly stated that there would be a Zlive site. Zlive.com isn’t currently resolving.
A blog post by Zynga announcing the change was later updated to remove the references to Zlive.
Zynga PR isn’t commenting.
Tagged is a social network designed for meeting new people. The company was founded in October 2004 by Greg Tseng and Johann Schleier-Smith. While other social networks focus on existing relationships, Tagged has established the category of social discovery. Tagged has over 100 million members in 220 countries. The company’s service is designed to enable anyone to meet and socialize with new people through social games, customized profiles, virtual gifts, advanced browsing features and more. Co-founders Greg and Johann met at...
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