• NachoFoto Launches Realtime Image Search Portal

    Leena Rao

    Leena Rao is currently a Senior Editor for TechCrunch. She recently finished graduate school at the Medill School of Journalism at Northwestern University, where she studied business journalism and videography. From 2004 to 2007, she helped lead Congresswoman Carloyn Maloney’s community outreach and relations efforts in New York City. She graduated from Columbia University in 2003, where she was... → Learn More

    Monday, April 12th, 2010

    A new realtime search engine is launching today but this portal is focused solely on images. Startup NachoFoto, is launching a realtime image search engine that helps users find the latest images related to current events.

    NachoFoto will autosuggest search terms for you, but the site only indexes photos related to current or trending topics on the web. The site will crawl the web and blogs (but not Flickr or other photo sharing sites) for images related to current topics.

    For example, a search for Tiger Woods returns photos of Woods taken at the Masters Tournament that was taking place last week and over the weekend. You can also filter results by time period and NachoFoto will suggest other terms related to your search query that may be of interest. For example, for a Tiger Woods search you can also narrow search to find images for Tiger Woods’ wife.

    The site is actually useful for finding the must current images of a particular topic, but is sure to face stiff competition from Google and Bing’s image search offerings. Plus, its unfortunate that the site can’t index photos from photo sharing sites like Flickr.

    Company: NachoFoto
    Website: nachofoto.com
    Launch Date: June 17, 2007

    Nachofoto is a Semantic Time-based Vertical Image Search Engine. Our focus has been to deliver Fresh and Relevant image results for High Volume and Trending queries. Our goal is to change the way people interact with image search engines. Our focus has been on addressing two unsolved problems in Image Search Space. Assisting users in finding images they are looking for using “Fresh Related Searches” Helping users in expressing their search intent in keywords Helping users in expressing that they want just one...

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